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- Outside of these customer goals,does marketing have another purpose? Please outline your thoughtsReflect on what you have learned in the book ,this is marketing ,a book by Seth Godin. Which concepts stand out in your mind? Which marketing ideas have become important to you? Pick three marketing concepts, ideas, or guidelines that made an impact on you, describe them, and discuss how you plan to apply them in your marketing career. What can you do to make them memorable for later career situations in which you might apply them?Enhancing and optimizing customer retention and loyalty is an important part of any marketing plan. Explain why this is the case, and give two examples of businesses that use this strategy?
- Any marketing strategy should include improving and maximizing customer loyalty and retention. Give two instances of companies that adopt this technique, as well as two explanations of why this is the case.An effective marketing plan is critical to the success of product and/or service. What are the key components of an effective marketing plan?What skills and knowledge do you need to possess in order to develop a useful marketing plan?