Janice Edwards was employed as the new General Manager of Coblenz Boutique Hotel located in Grenada. Janice took up her post in January 2022 as the world was slowly climbing out of the effects of COVID-19. She is now faced with a unique issue at her organization, a very young workforce and it has been increasing difficult to find anyone with institutional knowledge or experience. During the pandemic, Coblenz Boutique Hotel had to find unique ways to cut cost and stay afloat such as offering its aging workforce over the age of 55 to proceed on early retirement. Now her workforce does not even resemble her clientele, who are retirees in the winter of their life looking for a quiet affordable get-away. The younger employers lack the patience and are often unable to relate to the guests. Janice knows that a multi-generational workforce is the key to the business success. You have been employed as the Human Resource Manager to assist Janice. (b) Recommended and explain four (4) strategies to manage multi-generational workforce diversity at the Coblenz Boutique Hotel to achieve the benefits mentioned above. Please use examples and authorities to support your recommendations.

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
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Janice Edwards was employed as the new General Manager of Coblenz Boutique Hotel located in
Grenada. Janice took up her post in January 2022 as the world was slowly climbing out of the
effects of COVID-19. She is now faced with a unique issue at her organization, a very young
workforce and it has been increasing difficult to find anyone with institutional knowledge or
experience. During the pandemic, Coblenz Boutique Hotel had to find unique ways to cut cost and
stay afloat such as offering its aging workforce over the age of 55 to proceed on early retirement.
Now her workforce does not even resemble her clientele, who are retirees in the winter of their life
looking for a quiet affordable get-away. The younger employers lack the patience and are often
unable to relate to the guests. Janice knows that a multi-generational workforce is the key to the
business success.
You have been employed as the Human Resource Manager to assist Janice.
(b) Recommended and explain four (4) strategies to manage multi-generational workforce
diversity at the Coblenz Boutique Hotel to achieve the benefits mentioned above.
Please use examples and authorities to support your recommendations.

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