Mara Travel influencers has entered into a social media influencer partnership with Namibian Amazing views group as an influencer to market the lodges of the travel company . Both parties have signed an unamendable agreement. On the 1st of January 2020 the terms of the partnership are as follows: -Mara is to visit all of the lodges under the Namibian Amazing views group. -While at the lodge, Mara is to take pictures of the lodge and post on her social media platforms. -Mara is to film a YouTube video of the lodges, touring the lodge and the activities available at the lodge as well as giving an overall review of the lodge, customer service and the experience. Should Mara not visit the lodge, she may request pictures and videos of the lodge from the marketing team to post to her social media platform. Namibian Amazing views is to make the following payments to Mara Travel Influencers upon completion of the tasks required above: -An upfront payment of N$20 000 paid upon signing of the agreement. This payment is to be refunded by Mara, should she fail to visit all the lodges of the group. -Each visit to the lodge N$5000. -Each picture posted on social media N$50. -Additional N$50 per picture with more than 50 000 likes. -Each video of the lodges posted on YouTube N$200 -Additional N$200 for every 100 000 views -Accommodation at an average of N$1 000 per lodge  -Breakfast, dinner and lunch to the value of N$1000 per lodge -Lodging activities to the value of N$1000 per lodge Additional N$20 000 to be paid a year after, should sales of the lodge increase with references from Mara Travel Influencers. For the period ended 31 December 2020, Mara has performed the following: Visited 3 of the 5 lodges owned by the group. She has posted all the pictures of the lodges to her social media and posted a video for each visit to her YouTube channel Mara has given reviews of the lodges visited as stipulated in the contract. The statistics for the lodges visited is given below:   Number of pictures posted Number of social media likes Number of Youtube views Date of completion Lodge 1 15.00                                             65,000.00                                160,000.00 30-Mar-20 Lodge 2 25                                             15,000.00                                250,000.00 16-Jun-20 Lodge 3 25                                          153,000.00                                500,000.00 30-Oct-20 Required:       1. Discuss the performance obligations identified in the agreement.

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
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Mara Travel influencers has entered into a social media influencer partnership with Namibian Amazing views group as an influencer to market the lodges of the travel company . Both parties have signed an unamendable agreement. On the 1st of January 2020 the terms of the partnership are as follows:

-Mara is to visit all of the lodges under the Namibian Amazing views group.

-While at the lodge, Mara is to take pictures of the lodge and post on her social media platforms. -Mara is to film a YouTube video of the lodges, touring the lodge and the activities available at the lodge as well as giving an overall review of the lodge, customer service and the experience.

Should Mara not visit the lodge, she may request pictures and videos of the lodge from the marketing team to post to her social media platform.

Namibian Amazing views is to make the following payments to Mara Travel Influencers upon completion of the tasks required above:

-An upfront payment of N$20 000 paid upon signing of the agreement. This payment is to be refunded by Mara, should she fail to visit all the lodges of the group.

-Each visit to the lodge N$5000.

-Each picture posted on social media N$50.

-Additional N$50 per picture with more than 50 000 likes.

-Each video of the lodges posted on YouTube N$200

-Additional N$200 for every 100 000 views

-Accommodation at an average of N$1 000 per lodge 

-Breakfast, dinner and lunch to the value of N$1000 per lodge

-Lodging activities to the value of N$1000 per lodge

Additional N$20 000 to be paid a year after, should sales of the lodge increase with references from Mara Travel Influencers.

For the period ended 31 December 2020, Mara has performed the following:

  1. Visited 3 of the 5 lodges owned by the group.
  2. She has posted all the pictures of the lodges to her social media and posted a video for each visit to her YouTube channel
  3. Mara has given reviews of the lodges visited as stipulated in the contract. The statistics for the lodges visited is given below:

 

Number of pictures posted

Number of social media likes

Number of Youtube views

Date of completion

Lodge 1

15.00

                                            65,000.00

                               160,000.00

30-Mar-20

Lodge 2

25

                                            15,000.00

                               250,000.00

16-Jun-20

Lodge 3

25

                                         153,000.00

                               500,000.00

30-Oct-20

Required:

 

 

 

1.

Discuss the performance obligations identified in the agreement.

 

 

 

 

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