No written by hand solution What many observers thought was a fad, now see social media as a game changing tool. In the past, the power to communicate was a one-way street and rested in the hands of organizations; but social media has now evened the playing field. Some people might even say the power has shifted to the consumer. At the click of a mouse, a customer can now let thousands of their closest friends know if they are happy or unhappy with a product or service. Your assignment is to watch this video: Social Media Revolution Then write a 2 page, doubled-spaced paper detailing what social media is and the impact it has on business and how social media will trend in the future.

No written by hand solution What many observers thought was a fad, now see social media as a game changing tool. In the past, the power to communicate was a one-way street and rested in the hands of organizations; but social media has now evened the playing field. Some people might even say the power has shifted to the consumer. At the click of a mouse, a customer can now let thousands of their closest friends know if they are happy or unhappy with a product or service. Your assignment is to watch this video: Social Media Revolution Then write a 2 page, doubled-spaced paper detailing what social media is and the impact it has on business and how social media will trend in the future.

Management, Loose-Leaf Version

13th Edition

ISBN:9781305969308

Author:Richard L. Daft

Publisher:Richard L. Daft

Chapter17: Managing Communication

Section: Chapter Questions

Problem 10DQ

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