Overview of the general concept of the movie? 2. What were the mission and vision/long-term goals of Assan Motors? 3. What is the Zero Defects philosophy? 4. Why does the focus on quantity and deadlines not work well? Should companies that use a total quality management system set deadlines or quantities? Would not it hurt quality? 5. Emphasize the main cultural differences between the two organizations. 6. What was surprising in the movie? 7. Identify problems, causes of problems, solutions presented by the movie, and your suggestions

Overview of the general concept of the movie? 2. What were the mission and vision/long-term goals of Assan Motors? 3. What is the Zero Defects philosophy? 4. Why does the focus on quantity and deadlines not work well? Should companies that use a total quality management system set deadlines or quantities? Would not it hurt quality? 5. Emphasize the main cultural differences between the two organizations. 6. What was surprising in the movie? 7. Identify problems, causes of problems, solutions presented by the movie, and your suggestions

Marketing

20th Edition

ISBN:9780357033791

Author:Pride, William M

Publisher:Pride, William M

Chapter19: Pricing Concepts

Section: Chapter Questions

Problem 6DRQ

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