Please no written by hand ***Customers: How is the market segmented? How should it be segmented? How do buyers view us and our competitors? How well does our current offer satisfy our current and potential customers?
Please no written by hand ***Customers: How is the market segmented? How should it be segmented? How do buyers view us and our competitors? How well does our current offer satisfy our current and potential customers?
Practical Management Science
6th Edition
ISBN:9781337406659
Author:WINSTON, Wayne L.
Publisher:WINSTON, Wayne L.
Chapter2: Introduction To Spreadsheet Modeling
Section: Chapter Questions
Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...
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Please no written by hand
***Customers:
How is the market segmented? How should it be segmented?
How do buyers view us and our competitors?
How well does our current offer satisfy our current and potential customers?
Are buyer moods changing? In what direction?
How satisfied are we with the organization’s customer leadership? (0-10)
Actions considered:
***Distributions:
How effective are the present distribution channels?
Quality (0-10)
Low cost (0-10)
Control (0-10)
Ability to adapt (0-10)
Coverage of market (0-10)
How satisfied are we with the organization’s distribution leadership? (0-10)
Actions considered:
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