Processes that involve the receiving of worn-out, defective, and excess products back from customers and support for customers who have problems.

Contemporary Marketing
18th Edition
ISBN:9780357033777
Author:Louis E. Boone, David L. Kurtz
Publisher:Louis E. Boone, David L. Kurtz
Chapter15: Distribution Channels And Supply Chain Management
Section15.4: Components Of The Supply Chain
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Processes that involve the receiving of worn-out, defective, and excess products back from customers and support for customers who have problems.
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