The five modes of entry are exporting, licensing arrangements, partnering and strategic alliances, acquisitions, and  establishing new, wholly owned subsidiaries, also known as greenfield ventures,

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter9: Reaching Global Markets
Section: Chapter Questions
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The five modes of entry are exporting, licensing arrangements, partnering and strategic alliances, acquisitions, and  establishing new, wholly owned subsidiaries, also known as greenfield ventures,

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ISBN:
9780357033791
Author:
Pride, William M
Publisher:
South Western Educational Publishing