What is internal information search ?

Q: What’s the Potential challenges and solutions for the impact of e- marketing on customer’s…

A: E Marketing has become a part of business in this digital era. Business without e-marketing can not…

Q: What factors might influence the search effort ofconsumers who are essentially one-stop shoppers?How…

A: In terms of perceived benefits, one‑stop shoppers may not perceive much price or quality difference…

Q: When does information search occur? What isthe difference between internal and externalinformation…

A: The Decision-making process refers to the various steps the consumer undergoes to come to a final…

Q: What is the role of Information search?

A: Consumer behavior is the overall study of consumer personality and characteristics which are seen…

Q: What opportunities and challenges does Big data provide for marketers?

A: Big Data to the gigantic and complex informational indexes created by the present modern data age,…

Q: what is the customer acquisition in an online context?

A: Customers can be referred to as those people who become the purchaser of the product offered by a…

Q: Explain how a consumer’s knowledge about the product or service affect the extent of an external…

A: Customer buying process explains the process and the decision making line he goes through before,…

Q: What are the concerns with consumer information adequacy?

A: A consumer can be defined as any person who consumes goods and services offered by a company. The…

Q: List the factor influencing the external information search is product experience?

A: There are different organizations and industries that are active these days. There are different…

Q: whate the difrence between data base and data warehous ?

A: Database: It contains all the information and makes access to the information easier. These are…

Q: What is marketing-controlled information source?

A: The product development process includes all the steps required to take a product from idea to…

Q: In general, what influence might online search haveon the role of salespeople?

A: A salesperson can be defined as a person who is given the responsibility of coming in direct contact…

Q: Explain the "Interpersonal and Informational role" in detail and in your OWN words.

A: Interpersonal role of managers involves following: Figurehead: As per this role a manger is seen as…

Q: What is neuromarketing and how is it useful in marketing research? Why is this research approach…

A: Neuromarketing is the term that measures the physiological and neural signals of people to gain…

Q: What are the advantages of multi-item indexes? Thedisadvantages?

A: Multi-item indexes are designed to measure the attitude of the respondent towards more than one…

Q: What is local mobile search?

A: Mobile local search is a technology that allows people to search for local things using mobile phone…

Q: Explain the role of secondary data in gathering customer insights. Where do marketers obtain…

A: Secondary data is information that has previously been extracted from primary sources and made…

Q: Define the term information search?

A: Facts and figures collected from the market are called Data. There are different types of data…

Q: Describe each characteristic of a information

A: Introduction: Meaning of information:  Information is the knowledge, which is shared or received.…

Q: Explain Observational research?

A: Observational research is a form of qualitative research where the target respondent in their…

Q: Understand Big Data. data mining. and how marketer can put these techniques good use

A: Marketing managers need various types of information for taking effective decisions for the firm.…

Q: What could be the possible risk/s in database marketing?

A: Database marketing is a form of direct marketing where the company looks to promote and sell the…

Q: Suggest some ways to encourage respondents to cooperate in mail surveys.

A: Survey of marketing is set of questions which needs to be answered in order to extract information…

Q: What is external information search?

A: Consumer behavior is the study that displays the behavior of consumers when they purchase a…

Q: Differentiate between an external information search and an internal information search?

A: External Information search is an information which a consumer searches from external environment to…

Q: What is the difference between generic information and personalized information?

A: Organizations are offering different kinds of products and commodities these days to the consumers…

Q: Explain the 5 steps of information search?

A: Introduction (Industrial definition) The method used by a buyer to find the best supplier(s) once a…

Q: What factors have to be considered in the totalcost of the information search? How might…

A: Social media is a platform that includes Facebook, Twitter, Instagram, and many other applications…

Q: What is conclusive research?

A: Conclusive research uses techniques that are highly structured which by using statistically samples…

Q: How are marketers using customer relationship management (CRM) to reveal customer insights from the…

A: CRM is an effective strategy that helps the organization maximize its revenue and earn customer…

Q: What are the differences between primary and secondary information?

A: The differences between primary information and secondary information are discussed below:…

Q: Ethical Considerations. Is it ethical to observe shoppers for the purposes of marketing research…

A: To observe shoppers for the purposes of marketing research without their knowledge and permission is…

Q: Which research area has the highest priority for Management Information system (MIS) research? and…

A: Management information system acts as a backbone of the business organization. It gathers…

Q: define relatioship between data and information

A: Data is the information that has been converted into an efficient form for movement or processing…

Q: What is meant by database?

A: Information is considered to be the most important weapon in this age. The person with the right…

Q: Explain the term information search?

A: The consumer decision approach helps markets to identify how consumers are involved in the…

Q: Define Primary data?

A: Primary data is information qualified companies from primary sources by researchers using methods…

Q: What is Marketing information search?

A: The information search stage of the buyer selection process is when a consumer is encouraged to look…

Q: Finding a Perfect Match: How eHarmony Leverages Users’ Data to Identify Dates—and TheirConsumption…

A: Technology has transformed the way businesses work today. The tools and apps offered by the…

Q: What are evaluative criteria and how do theyrelate to information search?

A: Good research involves the use of multiple sources of information. Implementing a set of criteria to…

Purchase Process

Purchasing refers to the act of procurement of products or services from a market of resources. The procedures used to accomplish the acquisition of the requisite resources are referred to as the purchasing process. Consumer behavior, customer strategy, product pricing, consumer necessity, and other variables are various parts of the process.