When a business is doing well financially, why is it necessary to consider the viewpoint of the customers?

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter6: Target Markets: Segmentation And Evaluation
Section: Chapter Questions
Problem 2DRQ
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When a business is doing well financially, why is it necessary to consider the viewpoint of the customers?

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