When is it OK for a company to forego having a website? What factors can lead a company to avoid having a web presence, and what factors might lead them to reconsider?

Principles of Information Systems (MindTap Course List)
13th Edition
ISBN:9781305971776
Author:Ralph Stair, George Reynolds
Publisher:Ralph Stair, George Reynolds
Chapter7: Electronic And Mobile Commerce
Section7.4: Strategies For Successful E-commerce And M-commerce
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When is it OK for a company to forego having a website? What factors can lead a company to avoid having a web presence, and what factors might lead them to reconsider?

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