With the aid of relevant examples, briefly explain the following concepts:  Paid media.  Owned media.

Q: . Successful communication relies on a positive relationship between sender and receiver.…

A: 1.Highlight achievements.       Companies should spotlight their achievements on business websites…

Q: السؤال 1 :An example of internal public is Media representatives A O Family members of the employees…

A: ANSWER: (1) OPTION (C) IS THE CORRECT ANSWER. REASON: The shareholders  of the public is a…

Q: What are the advantages of the major media classes?

A: Every marketing activity will require reaching to the target segment effectively. This is because…

Q: Email continues to be the most common type of written communication in most businesses. This is…

A: Email continues to be the most common type of written communication in most businesses. It is a…

Q: What are the four main features of a well-written corporatesocial media policy? Why should companies…

A: Corporate social media policy advises the employees and organizations on their use of social media.…

Q: What types of news can be created

A: In general terms, news refers to the noteworthy information related to different events that are…

Q: What are the key differences between paid, owned and earned media

A: Media plays a crucial role in business, as it is one of the useful tools for communication with…

Q: Discuss how technological and social factors have changed the use of visuals in business…

A: 1. With the advancement of technology and globalization taking its rapid pace worldwide, the tech…

Q: Media plan Select one: a. Dividing a market into distinct groups of buyers who have different…

A: The correct option is c, that is, The choice where to advertise in order to reach the right people .…

Q: An external communication that combines the look of an article with the focused message of an ad is…

A: Advertisement can be defined as the means or process of passing the information and knowledge of a…

Q: Explain in your own words what a media plan is.

A: Media Plan refers to the process of identifying the media outlets and medium such as conventional…

Q: Compose a narrative text about how a particular advertisement had affected children. Follow the…

A: Advertising is a powerful medium for convey of message. Through Advertising many important message…

Q: True or False? Too little information is a problem, but too much information can be as harmful as…

A: Too little information is a problem, but too much information can be as harmful as too little is a…

Q: Assume you are selling advertising. Identify three trade organizations that you might use as sources…

A: Sales prospecting is the process of searching for prospective customers or clients from your pool of…

Q: C. Identify whether the terms given belong to Opportunities, challenges, or Power of Media and…

A: Media in the modern day world has converted into a means of communication with the use of which…

Q: Which of the following is an example of owned media? Select one: O a the tweet that Janice-a loyal…

A: "Since you have asked multiple questions, we will solve the first question for you. If you want any…

Q: Briefly discuss the difference between academic text and non-academic text.

A: Academic texts are critical, impartial, and specialized texts published by experts or professionals…

Q: Why press conference is important to a company

A: A press conference refers to an event organized official by the company to share information and…

Q: Discuss in detail the traditional new perspective views of advertising

A: Advertising:  Advertising is the process of communicating the products and services to the customers…

Q: What are the disadvantages of the major media classes?

A: The term media, which is the plural of medium, can be referred to as the communication channels that…

Q: describe what type of business format that  might want to engage in regardless of the possibility of…

A: The business or any organisation or partnership firm may have profits and loss in the particular…

Q: With the aid of an appropriate example from news (local or international), discuss the role of…

A: Public relations are maintained by the companies to set a positive and good image of the brand in…

Q: Which of the following statements represent an unethical business communication?

A: Unethical communication is an term to describe any form of communication, both verbal and nonverbal,…

Q: What your life would like if you do not acquire the skills of effective public communication.

A: Public speaking is of vital importance in both personal and professional life. Public communication…

Q: Which of the following statement describes a competitor. O a. A firm that supplies resources to a…

A: Answer- d. A firm that produces and sell the same kind of product as the other company.

Q: Which of the following statements about tax-exempt entities is inaccurate? They are exempt…

A: The question is about tax exempt entities and asks which of the following related statements are…

Q: Does the president of a firm have a right and obligation to use corporate profits for social…

A: Corporate Social Responsibility Corporate Social Responsibility (CSR) is a management concept that…

Q: The purpose of marketing communications is to do all of the following, except:   Select one: a.…

A: Marketing can be explained as various activities that organization undertakes to promote or sell its…

Q: communication skills so important to a company’s success

A: Communication: Communication is the process of exchanging information between the sender and…

Q: What is Press relations or press agency?

A: Press relations or press agency or media relations are the common names which mean the same. Press…

Q: A public relations practitioner is required to possess certain skills and proficiencies to be…

A: Public relations is one of the core parts of the businesses today as it helps in building brand…

Q: Justify the communication style

A: Communication is an integral part of our lives. In the workplace also, effective communication helps…

Q: The use of online advertising in the second wave of electronic commerce was significantly different…

A: Electronic commerce is the process of buying and selling things over the digital platform with the…

Q: Today’s Public Relations professionals can no longer avoid the impact social media has on the…

A: Public relations includes a number of activities that is required to maintain the good image of…

Q: What is the Limitations of Radio media?

A: Radio broadcasting is the delivery of audio (sound), often with associated metadata, over radio…

Q: Integrated marketing communication is not a simple process; after being exposed to marketing…

A: AIDAmodel invented by Saint elmo Lewis and its components are : attention, interest, desire and…

Introduction to Business Messages

Business messaging refers to a variety of channels via which businesses and customers can interact. SMS or text messaging is the most popular method of communication. Shipment reminders, promotional incentives, marketing offers, and scheduled appointments are all things we have dealt with. These are the types of messages we usually identify with business communication. Business messaging can take place on any digital platform where your consumers already spend some time, with the expectation that communication will be two-way. Business messaging brings comfort and simplicity to customers. Customers expect comfort from pre-sales and post-sales engagements with businesses as they do with friends and family. In addition, messaging is the favored method of contacting a firm for 66% of buyers. Here are a few examples of popular business messaging situations.