Barbie Essay

BADM 372: Advertising Case 2: Barbie vs. Bratz 1. Provide an analysis of the Mattel Barbie brand. What factors shape perceptions of the brand in the eyes of parents and young girls? Barbie was billed as “a shapely teenage fashion model,” and made her first appearance at the American Toy Fair in New York City and soon became a hit. (http://www.brandchannel.com/features_profile.asp?pr_id=160) Barbie was then and still is a popular doll for young girls. In the beginning she was popular because

Barbie has been the face of the Mattel Inc. brand for multiple generations. By promoting toys such as the “Barbie Deluxe Stylin’ Head”, young girls are introduced to the idea of perfection, planted with seeds of thought that to be “beautiful,” someone must have characteristics like Barbie. These mentalities lead them to transform their appearance by replicating the dolls’ hair, makeup, and/or nails, and establishing that in order to be deemed beautiful as barbie, one must have blonde hair, a thin

The two poems that I chose to write about are “Barbie Doll” by Marge Piercy and “homage to my hips” by Lucille Clifton. In Piercy’s biography says, “Her description of the girlchild in ‘Barbie Doll' is a not-so-thinly-veiled reference to herself. Piercy, however, did not sacrifice herself to patriarchy’s image of what an “ideal” woman should be; rather, she made herself into a crusader for women’s rights” ("Barbie Doll" 33). The quote helps me to understand Piercy’s views for this poem. She felt

Material: klaus Barbie Question: How does Barbie, according to the author, shape girls' ideas about their worth and value in the world? Do you believe/find that Barbie holds significant sway and influence in this way? What other factors today are similarly impactful to young girls' understanding of their status? The author stated “if you didn’t look like Barbie you didn’t fit in …. you were less beautiful, less valuable, less worthy.” It is a doll! I don’t believe that Barbie can significantly sway

The article that I found talks about a new Barbie advertisement that features a boy for the first time in society. The boy in the commercial can be seen placing a purse on the doll's arm like most girls would do if they were playing with this doll. The article also points out that the boy seemed to raise his voice and even winked into the camera causing concern for many individuals. In the article, concerns are discussed about the potential for mixing up gender identity in children. The individuals

Barbie Doll by Marge Piercy is a poem that highlights the difficulties that young girls, adolescents, and woman are confronted by society. There are many interpretations of the ending of the poem. Two of which are suicide and plastic surgery. Most people believe the child committed suicide because of the intense pressure of trying to be the perfect image like the Barbie doll. Although the poem has a depressing tone, the poem itself brings out legitimate points. Barbie has been the icon for more

Marge Percy “Barbie Doll” is a social commentary about the demanding pressures that the mass media produces about how women should look like and what type of body they should have. Women in the 1970s faced high standards and these standards still go on to this day. These high demands lead women to go above and beyond to meet standards that society has placed upon them. Some of these drastic measures can lead to consequences. In “Barbie Doll” the main character decided to undergo plastic surgery

and desires. According to that archaic proverb, beauty is in the eye of the beholder. It’s ironic how we hear and repeat this phrase all the time yet we don’t practice what we preach. A good example of this can be found with the popularity of the Barbie fashion doll. Something as simple as a piece of plastic with fake hair, exaggerated body features, and miniature outfits can instill in young girls across the world the “standard of beauty”. With this fragile, impressionable persona that we have engrained

Society always had an influence over individual lives, and especially the most on women. Society sets these expectations for women especially concerning their appearance. The poem “Barbie Doll” by Marge Piercy demonstrates the cruelty that women of all ages face when they cannot fit into society standards and how it can be damaging to them. Piercy describes an image of a normal girl child who goes through puberty and gets made fun of her changes in appearance. She describes her as “usual” to emphasize

when our parents were growing up it wasn’t the same social standers. Girls didn’t have to deal with such high expectations. Adults usually can’t relate to our situation. In the two essays, Mary Piper’s, “Saplings in the Storm” and Sandra Cisneros “Barbie-Q”, gave a better perspective of girls going through adolescents. During this stage in their life they have to deal with social norms, which pressures girls to compare themselves to others and strive to be an unrealistic model of femininity. This