Fast Track Couriers Essay

never
needing
to
be
transferred
by
plane.
Van
(or
roadway)
capacity
is
estimated
as
one‐ third
cheaper
than
aircraft
capacity,
which
contributes
to
Airborne’s
low‐price
basis.
 Employee
efficiency
also
keeps
costs
low.
On
average,
Airborne
Express
couriers
pick
up
 and
deliver
more
packages
per
stop
than
Federal
Express
couriers.
Employee
productivity
 would
increase
and
costs
would
remain
low
by
the
adaption
of
van
operations
because
 advanced
technologies
from
RPS
would
be
obtained.
Airborne
would
also
capture
RPS’
 current
customer
base
by
merging

Service
differentiation
among
 courier
firms
is
limited;
therefore,
Airborne
Express
(AE)
tactically
competes
on
the
basis
 of
low
prices.
In
fact,
Airborne’s
mail
delivery
service
for
letters
and
packages
up
to
10
 pounds
is
the
lowest
price
point
compared
to
its
largest
competitors,
United
Parcel
Service


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