The colorful ambiance of a “Super Bowl 50” commercial emerges, highlighting a vivid yellow box. Inside, an individual - clad in a gray cable-knit turtleneck, gray sweatpants, and combat boots - frolicks to the accompaniment of a subtle drumbeat. Shortly afterward, the word “Drake” appears in white text as individual chants the opening lyrics to a ballad familiar among many: “You used to call me on my cell phone” (“50”). The song deactivates when a male voice bellows, “Cut, cut!” (“50”). The setting of a music video is depicted, and three individuals approach the yellow box, confronting hip-hop icon Drake in regard to altering the lyrics of his song, “Hotline Bling.” These alterations focus upon mocking a wide array of concealed fees or conditions …show more content…
The woman then advocates the portion of the song where Drake mentions “going places where you don’t belong”, and mentioning that “Mexico and Canada are not included” (“50”). This claim suggests that T-Mobile’s competitors do not possess the ability to guarantee out-of-state phone calls. The directors and Drake share a brief laugh, and a bearded director with glasses suggests that Drake may consider ululating how “streaming music will incur data charges”, as well as refraining from the claim that “you got exactly what you asked for, because we never give them what they ask for” (50). These three substitutions brandished within “T-Mobile: Restricted Bling” appeals to its audience in terms of rationale and reasoning, especially if the individual brandishes commitment to a company other than T-Mobile. The lack of independence attributed to upgrading a cellular device, conducting phone calls outside of the United States, and freely streaming music weaken the stances of T-Mobile’s competitors. The superiority of T-Mobile is strengthened through the incentives contrasted within this particular advertisement. Programs such as the “JUMP!” program allows the patron to upgrade their cell phone up to three times annually, at no cost (“T-Mobile Customer Support”). T-Mobile also allows its users to stream music from popular applications, such as Spotify and Pandora (“T-Mobile Offers”). The element of ethos exploited in “T-Mobile: Restricted Bling” influences the audience to reconsider their cellular carrier, for “wireless carriers ruin everything”
Robin Thicke’s music video to his song “Blurred Lines” avidly contributes to the patriarchy, while portraying sexism, gender standards, and beauty standards. His music video can be analyzed from a feminist theory approach, as it’s evident that his song and video contribute to a patriarchal society and its inherently sexist and sexualized ideologies. The ideology behind the song and music video is purely sexual and about male dominance. The lyrics to the song and actions in the video exhibit extreme over sexualization and objectification of the women. Analyzing this piece of popular culture through a feminist approach opens up a provoking conversation about how popular culture functions in a patriarchal culture. Analyzing pop culture though a feminist theory can allow for a larger variety and more in-depth analysis about the social aspects and political agenda within popular culture.
Throughout Kanye West’s prolific career, he has possessed an intricate sound that has separated him from his hip-hop counterparts. After the immense praise he received on his breakout album, College Dropout, it was no surprise that Kanye West would perform at the same level on his second album, Late Registration. West presented an innovative and soulful sound to the hip-hop industry, earning individuals’ ears and hearts.With lyrics that discussed themes of poverty, drug abuse, and domestic issues and samples that provided a sense of nostalgia, Kanye West was steadily transforming into a political icon far beyond the means of his hip-hop artistry. With such empowering and sincere lyrics, Kanye West served as the voice of historically marginalized people, whose voices were seemingly unheard before. In the song “Drive Slow,” West’s guidance and empowering message remained evident, as he joined forces with GLC and Paul Wall to create a soulful song that offered assistance on how to overcome barriers in life. Through the use of suggestive details, figurative language, and vivid storytelling, West utilizes the automobile culture to assert how individuals can achieve success of every field of human endeavor through constant efforts in the right direction. In addition, he also attempts to convey that one must “drive slow” in a car in order to appreciate the environment that consists outside of the automobile. West creates a double entendre of the word “drive slow,” expressing that
Jay-Z describes his life through his music by making his own rhythm, lyrics, beat and flow because he wants people to understand his story and to be aware of the struggles that most people have to face since they don’t have the voice to speak through.
In this song, Chance the Rapper states he wants to be an independent musician. He is sick and tired of today’s music industry treating music as a way to make money. Nowadays, almost all of the musicians are signed by record labels and forced to make music for the money purpose. However, Chance The Rapper wants to be a true artist and has entire freedom to follow his heart to make music just like his predecessors did decades ago. He respects to the old generation artists and the freedom of music creation, so he decides to be an independent musician and make this song to tell people that he won’t join any record label.
This really illustrates how cell phone companies along with there contracts have underlying charges that are hidden to the consumer. Often people who buy or qualify for these phones often do not read the contract documents. This song incorporates a form of sarcasm subliminally set in the context.
The case I chose to write about is Pharrell Williams hit 2014 "Happy". The song was released in 2013 and has accumulated over 46 million views on YouTube since then and has won various awards and nominations as well as appearing in the popular animated movie Despicable Me 2. Although the case as of now has not been taken to court, the track’s rhythm sounds oddly familiar to a song written by Marvin Gaye in 1965 titled “Ain’t That Peculiar”. The family of Gaye has had previous issues with Pharrell and other popular artist plagiarizing as well. In 2013 the family sued artist Robin Thicke and Williams for their song “Blurred Lines” on the grounds of copyright infringement for sounding almost exactly like Gaye’s song “Got To Give It Up”. Early
In “Alright” Kendrick Lamar is speaking to the public about police brutality, or is he sending a deeper message to the people of minority. Kendrick Lamar released the song titled “Alright” in 2015. Upon release the song instantly blew up. It 's catchy and even though people got tongue tied trying to recite the song everyone knew the hook of the song which stated “We gon be alright do you hear me do you feel me we gon be alright.” I wonder did anyone catch the poetic verses Kendrick was saying before the hook. By simply watching the video you instantly think oh police brutality but I recieved a deeper message. I believe Kendrick wanted the song to inform the public about the brutality that seemed to be continuous at the time; and offer a bit of hope to those who didn’t feel there was any. That’s why the song was so famous, Kendrick performed this song on numerous award shows and talk shows because the people needed to hear it. Though some believe the song is in protest against cops or sending a bad message others believe it is an anthem for african americans.
When Earl Sweatshirt’s first commercial album Doris was released in 2013, its style really threw me off. Lyrically poetic and occasionally amelodic, it refused listeners the lyrical thrills of his debut mixtape Earl, which was released three years earlier when he was 16 under LA collective Odd Future (OF). Instead, Doris came off as complex, understated, and disconnected as he tried to commit to a sound.
Kendrick Lamar has introduced to us the HiiiPower movement which is his cry for social and mental revolution. The three fingers in the air resemble the three I’s in the word, which represent heart, honor, and respect. He believes that now is the time to rise above the lies that we have been fed since we were born. He insists for people to, “Get up off that slave ship, build your own pyramids, write your own hieroglyphs” (47-48). For one, he is commanding his listeners to work towards becoming independent and critical thinkers. When he refers to “get up off that slave ship” he is mainly referring to those part of the black community and makes the statement that shows his race should not be taken or seen as a disadvantage but believes it should
With a title like “Waterfalls”, one would expect this song to be about actual waterfalls or other cheery subject matter. This is far from reality with the controversial 1995 song by TLC titled as such, Waterfalls. The song’s opening lyrics, “a lonely mother gazing out of her window, staring at a son she just can’t touch”, hint at the fact that this song is far from rainbows and lollipops. Waterfalls subtly, and at times, not so subtly, discusses issues like HIV, drug use, and crimes associated with the drug trade business. All of these issues plagued society in the early 90’s, but impacted the African American community
J.Bizz is currently working Atlanta thus far he has performed at Who's Got the Juice (at Harlem Nights) host by Street Execs Pack and The Beat Battle Royal at the Basement. We have also built business relationships with Street Execs and Tree Sounds/ 3 Little Digs. We have recently increase our business network at A3C festival. We have also planted seed in NY, DC, MD, VA, and NC. Currently we are push the single she love and really want to the female support behind this record. The song tries to redefined how male hip-hop artistes express there love to there women. We are looking for social media content and outreach to increase the attention the J.Bizz and the new single.I will attach EPK to give you a better insight to the world of J.Bizz.
I was never really much of a dancer. At a young age, my movements were always stiff and slow and never matched the beat. It was hard enough that I could not dance, it was even harder on me when people pointed out that flaw, despite what people thought, I kept dancing because it became my thing.
Drakes Hotline Bling video is four minutes and fifty five seconds filled with beautiful women, vibrant colors and witty dance moves. The video starts off in a call center filled with beautiful young women wearing pink t-shirts and fitted blue jeans. They are all on the phone talking to men about random things. The office is plain white and grayish the women add flavor to the scene balancing out the scenes overall intentions. I believe that Drake is trying to show the viewer that all women think alike and want the same thing in a relationship with this first scene. The hotline bling instrumental than starts to play than here comes Drake himself in the next scene. He is shown dancing in a mellow yellow rectangular box wearing a puffy red jacket, gray
In this comical comercial, an eskimo man is getting ready to take a journey on a sled pulled by huskies. The man says goodbye to his wife and sets off. While the camera displays him riding the sled, it’s also showing a beautiful view of the mountains beside him. Next the screen goes black, bringing the scene to a view of the mountains. Afterwards the camera then shows a glimpse of the snow on the ground rumbling and then it turns to the car racing towards it from a distance as the song “Movin’ On Up” by 50 Cent is playing. reveals that the eskimo man and his dogs are the buoyant, beaming passengers, and they’re bobbing their heads and tapping hands(& paws) to the music playing. The camera begins to exhibit different parts and functions of
The song’s title, which Drake sings in the song, is slang. “Hotline Bling” is slang for a person, likely an ex-lover, who would call late at night for love. By describing his cell phone as a “hotline,” he references phone hotlines. Notably, Drake uses “bling” to describe the appearances of his phone lighting up and ringing. Another practice of slang is in the line “Why you always touching road/” which contains Jamaican slang “touching road” often spoken on the streets of Toronto, Canada to convey going out. Also, the slang “bendin’ over backwards” and “getting’ nasty” which supposedly imply to have relations with a person are also present in the song. Language is a constantly developing entity, and this stage of our language articulated by our current society is yet another concept perfectly captured by Drake’s “Hotline Bling.” Such language would seem alien to anyone from a past century, but mainstream and widely understood by anyone in our