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Hewlett Packard (HP)

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In this report, I will be introducing the client, Hewlett Packard (HP), and their background for better understanding of the company. Following this, I will be providing an analysing on a crowdsourcing platform chosen, Innoget, a business model for this platform and analysing the platform in which it benefits HP. Introduction Hewlett Packard (HP) is an American global information technology company founded in 1939 by Bill Hewlett and Dave Packard. The two friends believed in making products that would make a difference for the customers (http://www8.hp.com/us/en/hp-information/about-hp/history/founders.html). They started out from testing electronic equipment to being a world leading computer manufacturer. They focus on three key areas in their company to ensure their business thrives and these three areas are human welfare, economic standing and environmental issues. According to the website, they have several goals for various sectors. For human progress, they believe in “[a]dvancing overall health and well-being of people” and it states that workers have benefited from sponsored programs that improve capabilities and working conditions. They take care or their employees and customers to ensure the highest of satisfaction behind the scenes and for the customers. This instils loyalty between the employees and managers and customer satisfaction with can help their reputation. For economical progress, they believe in “[h]elping businesses and economies thrive” and for

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