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Analyzing The Music Video 'Wings'

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The music video “Wings” by Macklemore and Ryan Lewis helps to tell the story of a hip-hop style song addressing the issue of consumerism that we have today in America. In this music video, Nike shoes are used to portray an expensive item that people desire to have. Nike shoes are an effective symbol for this as many Americans attempt to impress others by buying shoes and showing off the purchase. In many cases, because the possession of status items is more important than saving the money for basic needs, people buy luxury products (expensive shoes, for example) even though they are difficult to afford. The message of this music video is that people wrongfully believe that the possession and displaying of status items makes them superior

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