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Are The Four Components Of Marriott's Financial Strategy Consistent With Its Growth Objective?

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1) Are the four components of Marriott’s financial strategy consistent with its growth objective?
a) It is advisable to manage than to own as it is consistent with the growth strategy. In this manner, mar riot can attract additional capital that gives it an opportunity to even invest more in the future, share the risks with limited partners. The partnership can be of great benefit as it is a good way of saving on taxes.
b) The decision to invest in projects increases the shareholders value of the company. This is consistent with the growth and from the NPV criteria, positive NPV of projects increases the shareholder's value.
c) Optimization of the capital structure is also consistent with the growth of the company. The optimal capital structure …show more content…

How does Marriott use its estimate of its cost of capital? Does this make sense?
a) Discounted cash flows from the projects by the suitable division of a hurdle rate to get the net present value which financially makes sense since risks among different divisions do vary.
b) Another method is through incorporation of the hurdle rate in the compensation policy which in sense does not make sense since the rate does reflect risks of different activities and not managers performance.
3. What is the weighted average cost of capital for Marriott Corporation?
Marriot Corporation measures the opportunity cost of the cost of capital for the investments using the weighted average cost of capital for similar investments that have the same risk. The WACC for the corporation is 11.89%.
a) What risk-free rate and the risk premium did you use to calculate the cost of equity?
For the purposes of risk premium consistency, the arithmetic average was most applicable to the historic US government bonds of 4.58% for the longest period because of its accurate estimate.
The risk premium used is 7.43% though it seems to be high, low free rate compensates it.
For the calculation of equity, beta is a necessity because there is no comparison that matches its operational profile. Beta 1.17 ke = (4.58%+1.17) =

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