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Best Buy Internal Analysis

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A- Best Buy Analysis In a Best Buy firm analysis project, it will be identified, analyzed, and evaluated the retailer’s internal environment and external environment elements that impact the corporation both positively and negatively. An internal analysis will identify Best Buy’s strengths and weaknesses, and an external analysis will identify possible opportunities and threats to the store. Many factors influence a store environment such as financial resources, market factors, competitive factors and environmental dynamics. The firm’s strategy, composed by its marketing, merchandise, pricing, structure, will also be included as well as an analysis of its past and current financial situation followed by performance expectations for Best …show more content…

Best Buy has about 1,500 stores nationwide and counts with approximately 125,000 employees in North America. The firm grew to be the world’s largest provider of consumer electronic products and services. Best Buy Co. Inc. has two sub-organizations called Geek Squad and Best Buy Mobile. All general Best Buy’s stores count with the service from the Geek Squad, which was created in 1994, and merged with Best Buy in the year of 2002. The Geek Squad Agents provide computer-related services and solutions through many channels and have added a lot of value for Best Buy since the merge. The other sub-organization Best Buy Mobile, are smaller stores focused on mobile devices merchandise. Hubert Joly is the chairman and CEO of Best Buy Co. Inc. since joining the company in September 2012. Mr. Joly is on track to take the company to a new phase introduced as the Best Buy 2020 strategy. In addition to Best Buy’s stores in North America, the firm also operates in Canada with nearly 150 stores, and in Mexico with approximately 10 stores, having both physical and online …show more content…

Each one have specialized duties in their specific sub-organization. It’s a centralized organization, in which the CEO passes down the information to executives and then the information is split to its three sub-divisions; Best Buy Co., Geek Squad, and Best Buy Mobile. Best Buy has a great organizational structure except in the communication where base level employees receive information and do not send any. Base level employees, in my opinion should be consulted by managers, to gather information about customer behavior since they are the ones who most of the time interact face-to-face with

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