University of Nottingham Ningbo China Business School Academic Year 2015/16 Autumn Semester CORPORATE FINANCE Prof. Michele Geraci Analysis of Boeing Investment Plan Yuliana Tan Student ID: 6519982 Word Count: 2,220 (exc. Table of Contents, Tables, Charts & References) Executive Summary This paper discusses whether The Boeing Company should build a plant specializing in producing aircraft 787 in China. Having analyzed the project from a purely financial view, through the calculation of NPV, IRR, Profitability Index (PI) and Payback Period for 30 years, it is recommended that The Boeing Company do so. The project is assumed to start in 2016, with 2 years construction and sales beginning in 2018. The calculations are made on the …show more content…
Although according to Boeing’s statement, the number of planes produced in 2018 is supposed to be 155 annually, the writer is adapting a conservative approach in case that production lags behind schedule. The growth rate of 4% is calculated from the increment of 144 planes annually to 168 planes annually, which is an additional 24 planes in 4 years. As the number of planes produced in 2018 in this paper is different from Boeing’s expectations, the number of planes produced in 2020 is only 151 planes, instead of 168 planes (14 planes x 12 months). An important assumption is also made regarding the number of sales, which is that 787 planes are solely produced in China and productions of the same model are ceased in other plants. The initial price of the planes in 2018 (USD 149,760,000) is derived from the average listed price of all 787 planes which is USD 288,000,000 (rounded off from the actual average price of USD 288,839,012.80 in 2018 after increment) multiplied by 52%, because Boeing’s market price for a plane is usually round 50 – 55% of its listed price. 5 The price growth of 2.9% is the price growth based on Boeing’s previous financial statements. The cash outflows are made up of COGS, Annual Employees’ Salaries, Selling, General and Administrative Expenses, and Depreciation Expense. The COGS (materials) is calculated using 82% from Total Sales, which is also based on Boeing’s financial statements (COGS
Airbus was planning to introduce the A380 in direct competition to Boeing 747 to compete in the large aircraft sector. The rivalry between Airbus and Boeing was already intense. Boeing’s market share reduced from 70% in 1974 to 45% in 1990 while Airbus’s market share had increased from 1% to 34% during the same time (Exhibit 5). Encouraged by this increase in market share, Airbus was contemplating the introduction of A380. Development of new product line is extremely expensive in the Aircraft sector. Following is a quantitative analysis of the project to calculate the risks involved in introducing a new line of Aircrafts.
Here, in the given pro forma in Exhibit 8, the cost of salt and other in 1984 was 1836 while that in 1983 is 1956. Thus, the growth rate is (1956-1836)/1836=6.6%.
Through the regression equation, we can say that per average age hour (thousands), there will be 2.6 increases in the airframe cost.
On 27 November 2007, Cessna announced the new Cessna 162 would be made in the People's Republic of China by Shenyang Aircraft Corporation, (a subsidiary of the China Aviation Industry Corporation I (AVIC I), a Chinese government-owned consortium of aircraft manufacturers.[1] Cessna reported that by manufacturing in China, it saved about 40% of the cost. A second reason Cessna gave for moving production was that it had no more plant capacity in the USA at the
From 1976 to 1982 the compound annual growth in net sales was 18.5% and the compound annual growth of after tax profit was 25.9%. Therefore, a 10% net sales growth shown in the proforma financial data seems reasonable.
• High capital requirements to establish +huge set up+ large investments + economies of scale/scope: Boeing having advantage over Airbus in large commercial aircraft sector.
Airlines usually buy new jets under long-term fixed price contracts. This effectively shifts the financial risk to the aircraft manufacturer as they have no certainty of the future, thus giving
Market Share Airbus will launch their new large, long distance plane A380 in 2006. This plane can be a dreadful competitive product to Boeing. If Boeing falls behind regarding innovations, fuel efficiency and other attributes of a long haul airliner, it will soon lose its market share. In order for Boeing to compete in the aviation industry, it is crucial to take on some risk and develop this new 7E7 project. This helps the company to fight against its competitors and recover from the slump in the industry.
Second, Airbus, McDonnell Douglas, and Boeing are multi-product firms that are selling several products during most time periods. When Boeing considers lowering a price of one of its products, this will not only reduce the market share of Airbus’s products, but it might also undercut the sales of Boeing’s other products. Boeing may then lower its prices by less than in a situation when it only sells one product.
Airbus operates in this industry by building airplanes with seating capacities ranging from 100 to 350 seats. Over the past few years, Airbus has been extremely successful developing airplanes in this size range, increasing its industry market share to approximately 33%. However, quantifying Airbus ' past financial success is difficult because prior to its 1999 1.6 billion euro IPO, Airbus was a private partnership. As a result, very little past financial information is available.
Boeing is the world cargo market leader but prospects for this cargo market segment are slowing. However, the freight aircraft is still producing better results than the passenger aircraft. The first thing we notice when looking at the current performance of the 747-8 is that the orders for this plane are not as expected. Boeing would need to sell nearly 40 more of these planes over the backlog of orders to remotely get near profits given the heavy costs. Production has even decreased due to this and without more orders, there is less than three years of production left on this plane. Boeing is currently producing at a rate of 16 planes per year. As of the middle of December, there were no new orders for 2014 as 2 orders previously
The main objective of Boeing's strategy is to analyze the commercial aircraft industry, to understand the demand that is present, and to formulate a solution that will fulfill that segment. Currently, there are only two major players in the global market: Boeing and Airbus. Boeing is widely known as the "free market" champion, while Airbus represents the "not-so-free" approach of the European Union's organized and government subsidized
About fifteen thousand airplanes service almost ten thousand airports and function over routes more or less fifteen million kilometer in the entire length. Greater than two billion travelers flew on the world's aircrafts for business travel and vacation, and well in surplus of a second of the value of the earth man-made exports were conveyed by air. Additional, aircraft companies generate thirty two million jobs all over the world and contribute almost eight percent to global gross domestic manufactured goods. It goes exclusive of adage that air carrying has a huge economic or financial footprint. Nevertheless, the aircraft business is not resistant to the impact it has on environment
In the middle of 1990’s, Boeing began its plan of acquisitions and in 1996 it paid $3.2 billion for the aerospace and defense holdings of Rockwell International which was responsible for the Space shuttle and International Space Station programs, as well as activities in launch systems, rocket engines, missiles, satellites and military airplanes. Furthermore, in 1997 Boeing completed a $14 billion acquisition of McDonnell Douglas which was the world’s number three maker of commercial aircraft. The acquisition
Airbus’s main competitor, Boeing Company was founded in 1916, it has been the world 's leading manufacturer of large commercial aircrafts for several decades (Tong & Tong, 2003). However, in 2005 Airbus delivered more planes than Boeing, due to the 911 terrorist attack in 2001, and suffered a strike by workers in the manufacturing site last autumn. Between 2005 and 2004, Airbus deliveries increased by 18% to 378 aircraft, said Chief Executive Gustav Humbert. It was a new record for Airbus, it was a better outcome than the European aircraft maker 's perdition (370 deliveries). On the other hand, Boeing, which has lagged behind Airbus in orders since 2001 and deliveries since 2003, only delivered 290 planes in 2005 (Michaels, 2006).