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Case Study Of Conducting Business In Cuba

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Conducting Business in Cuba

With the renewed relationship with Cuba’s government, many businesses are looking to expand into this new market. Since the U.S. embargo was put in place in 1961, there has been little travel or trade with Cuba. And though the renewed relationship with Cuba started in December of 2014, the U.S. embargo is still in place. But some businesses have expanded to Cuba and tourism by Americans is now allowed. (The World Factbook, n.d.) Carnival Cruise Line has recently started including Cuba in their stops for cruises and has added more cruises to Cuba for 2018. Some of the voyages include overnight stays in Havana. (Sloan, 2017) If you want to start doing business in or with Cuba, there are many things …show more content…

Cuba has large amounts of farmland (Epatko, 2015)
- Cuba use the Cuba Peso for currency. As of 11/20/17, the current rate is 26.5 pesos to the US Dollar.
- It is hard to get good polling numbers about products and services as the Communist government restricts the people so greatly. Many people won’t talk to you for fear of the government and the government restricts access to news media, internet and phone access. Many believe the government spies on them, so they refuse to speak out against it.
- Many Cubans want trade with the US, so they can have access to regular goods such as supermarkets and pharmacies. Many would leave Cuba, given the chance, and come to the U.S.
- There is still much distrust of their own government.
- Setting up a business there not only involves by in from the U.S. government but also the Cuban government. With the embargo still in place and ever-increasing U.S. restrictions, extending business to Cuba is more complicated and uncertain

Politics:
- It is still a Communist government under the rule of a dictatorship family
- Their legal system is based on Spanish civil code
- The do have 3 branches of government: executive, legislative and judicial.
- The executive branch is run by the president and consists of the

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