Case Study Of HOOP

Due to the industry’s heavy reliance on word-of-mouth, it is assumed that the brochures will result in low conversion. However, it would help to increase Elite’s awareness within its desired market. If 20% of initial customers sign up one friend by the end of the first year, the water bottles and t-shirts would have an ROI of 2.07%. This would result in an additional $5,760 in sales.

Hoop Dreams, directed by Steve James, is an outstanding documentary that gives the viewer a perspective on several different elements on the life of a teen basketball player. The film follows Arthur Agee and William Gates, two basketball stars, who live in the rough Chicago area. The inner-city boys get noticed for their skills, and they are recruited to play for dominant team. The audience follows the boy’s journey with basketball, school, and general life matters. The film dives into the reality of living in the hood and chasing a dream of playing professional basketball. The corruption of the school system and sports are examined throughout the film. The audience follows Agee and Gates through their triumphs and failures in their chase to the top. The director, Steve James, uses the film genre of documentary for the story of Arther Agee and William Gates because it highlights the raw moments of their lives.

Levi’s decided to place their product in department stores as they had good relations with the retailers due to their volume sales of jeans. They did not have any real relationship with the specialty stores where the independent male shopped. Rather than placing their new products which would be considered as high-end in these specialty stores and where they would be among the lower price range, they chose to place their products in the department stores where their products showed a deviation from the regular Levi formula and were considered very pricy as compared to other high-end department store brands such as Haggar’s. This price raised some concerns among the retailers as they were unsure if Levi’s formal wear would move out of the stores at a required pace. Also, due to price-quality inference, if Levi’s was placed in a specialty store, the Q2 customer might prefer to buy a more expensive product.  Levi tried to sell these formal clothes in the same stores as their casual clothes for the same segment of customers. Customers saw these formal clothes at the same place priced higher than the casuals, and therefore found them to be expensive.

“The battle you are going through is not fueled by the words or actions of others; it is fueled by the mind that gives it importance” – Shannon L. Alder. The novel, Hoops by Walter Dean Myers, follows the life of Lonnie Jackson, a high school student from Harlem who has an unusually impressive talent for playing basketball. Lonnie’s goal in life is more than just being one of the best players to ever hit the court; for Lonnie wishes to create a new life for himself– one that is free from the struggles of Harlem streets. This goal along with his environment bring constant conflicts in Lonnie’s journey, which gradually develops his character from self-centered to compassionate. Lonnie’s professional relationship with Cal Jones as well as his bond with Paul and Mary-Ann guide him on how to both become a respected player and how to grow up into a noble man.

In this assignment, pricing strategy for backpack will be discussed. After estimation of product’s cost, demand and mark up, we have to decide an appropriate pricing strategy for setting a base price for our backpack (Lamb etal. 2016). The alternative strategies for the backpack which would be discussed is price skimming and penetration strategy. Firms benefit from price skimming from high profit margin, perceived high quality and attract customers when price lowered, while it’s more applicable with inelastic demand, also attract competitors and having difficulty in adjusting appropriate time to lower the price. Penetration strategy brought positive effects such as low input cost, and it is suitable for elastic demand product. However, might result bankruptcy if company unable to survive in the beginning, it require long period for returns and low price might be tagged with low quality. The chosen strategy for backpack is price skimming which might results better effect on our targeted segment because outdoor enthusiasts aimed at high quality.

The selected piece “Hoop Dreams,” movie review by Robert Ebert is part of the review

The cost of operating such a scheme are greatly reduced due to the shared cost of having multiple partners involved.

Hoop Dreams was a documentary made in 1994, directed by Steve James. The film follows two boys named Arthur and William from eight to twelfth grade as they chase their dream of becoming professional basketball players. They both go to Saint Joseph’s High School, the prestige suburban school famous for their basketball team. But when Arthur has to go to a regular public high school because of economic issues, the film becomes a documentation of both the boys, with the help of their families, battling the physical and social obstacles that are blocking their path.

The documentary, “Hoop Dreams” depicts the structural, psychological, and environmental issues that perpetuates poverty in America through a cohort of individuals, Arthur Agee and William Gates. Agee and Gates’s lives are chronicled through a longintudinal study of four years, from the summer they enter high school, to their entry into college. Both African-American teenagers are recruited from different parts of Chicago, but they came together to begin their freshman year at St. Joseph’s High School, the institution that built Basketball superstar Isaiah Thomas. Both Arthur and William begin their journey in a similar manner, but were exposed to the complexity of their dream, their education, and negative societal factors that ultimately change the course of their lives.

h. The ending inventory of merchandise is counted and determined to have a cost of $11,700. Bug-Off uses a perpetual inventory system.

There are more outgoing costs in the production process for the Nike hoodies than the ‘Tesco Value Bread’ as the clothing’s going to more places, and costs a considerable amount more to make than the bread.

Old Navy’s strengths include the fact that they offer clothing and accessories for the whole family at value prices, they have high brand recognition, including their latest catchy campaign: Get Your Fash’on. Although the company’s first stores only opened in 2004, Old Navy has already developed incredible brand recognition. Old Navy also promotes its brand recognition not only through its numerous recognizable TV, jingles and print ads, but also through their high-selling logo t-shirts and sweatshirts. The weekly bargain marketing campaign is one that is recognized nationwide. It is a campaign that not only spotlights one many products every week, but also emphasizes its bargain prices.

The cost to the retailer is approximately 35.50$ which includes in the Research and development ($0.25), promotion/advertising ($4.00), Sales/distribution/admin ($5.00) and Nike’s operating profit ($6.23). While the cost of the user is $70.00 which holds in it the Retailer’s rent ($9.00), personnel ($9.50), other ($7.00) and Retailer’s operating profit ($9.00) (Break Down of Nike’s cost, 1995). In the first quarter of 2015, the revenues for Nike increased 15% from 7.4$ to $8.0billion. Gross margin elevated 46.6%. The increase was due to higher margin products and higher average prices. Selling/administrative expense exceeded 21% , reaching to $2.5 billion. Operating expense increased 19% to $1.6 billion and the net income increased 23% to $962 million (Leonard, 2015). Nike’s Inventories were $4.0 billion, short-term investments and cash were $1.0 billion, $4.6 billion, which was lower compared to the last year. (Nike News,

The main products of my business are each kind of old clothes bought by rich people that can be reused. As a service I’m going to collect these clothes and sell them to poor people at a lower price. In this way there will be benefits for both rich and poor people; according to the first one they are going to organize their

Classic Knitwear, a publicly traded company, is a manufacturer and distributor of unbranded casual knit apparel. Some of their products include T-shirts, sport shirts, sweatshirts, fleeces, and many others. Classic focuses on the non-fashion casual knitwear that has gained the company $550 million in revenues in the year 2005. Classic had concentrated its’ market on this segment of casual knitwear because CEO, Ortiz and CFO, Chong had believed it offered faster growth potential than ordinary retail.