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Case Study Of Try & Lilly

Decent Essays

Try & Lilly is a family business that manufactures and market hats from their factory in Liverpool, the firm was established in 19th century and dedicated to produce high quality, bespoke hats for all requirements. The business environment in which Try & Lilly operate has seen a significant change due to advances in technology especially manufacturing technology, these technology affected on the source of competitive advantage for the firm which is based on the capabilities that has to meet customer requirements of high standards and quality of production.
Customer requirements changed, now, they look for on time delivery and delivery reliability, these characteristics in the firm performance is the new source of competitive advantage in the …show more content…

information, materials, reports) to other functions to work on, in other words each function carry out its own activities in isolation from other. The main problem in this approach is the discontinuities occur at the interfaces between functions, which is clear in the case of Try & Lilly; sales department maximizes orders received while production can’t produce what has been ordered, that’s reflect the conflict between sales and operation …show more content…

Interface management enables the managers to have a systematic control of all communications, and encourages transparency and remove barriers to success, thus, all processes are integrated to form a system.
The operation processes at Try & Lilly have internal interface with sales, IT (management system), HRM and finance. One of the important and critical internal interfaces is between operation and sales, because it’s responsible about the delivery of customer value, in the case it’s clear that sales staff does not aware about the current capacity for the production, and they take orders from customer irrespective of the backlog of orders on the production floor, even if it’s the management system fault, because the system does not reveal the backlog of order but if there is any communication and coordination between them they can avoid these problems and enable the firm to compete more intensely than competitors.
Another interfaces is between HRM and operation, operations are the context that reflect the effects of HR practices such as pay, training and

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