Catering Thesis

The Catering Services industry has struggled during the past five years. Since 2008-09, a severe economic downturn has led businesses and households to spend less on catered events. Businesses faced with plunging profitability cut back sharply on catered events such as office parties, corporate seminars and product launches, and reduced average spend per head for events that did go ahead. The deteriorating consumer climate led consumers to put off discretionary events and choose to cater events themselves or spend less at a restaurant rather than use the industry 's services.

Fast food is food that is already cooked so there isn’t much of a waiting time. This is why fast food is so appealing instead of spending hours over an oven making a meal you don’t even need to get out of your car to get it. Fast food has been around for nearly a century now, but it became more popular in the 1940’s with McDonalds starting up. Other fast food shops start to open up over the next few years.

Food is a cultural universal that all cultures from around the world share. In American culture fast food tends to be what most Americans are eating. McDonald's, Chick Fil A, and Chipotle are just a few examples of some fast food businesses that are found in American Culture. With many Americans lading busy lives, they gravitate towards fast food businesses that can prepare food the fastest

Fast Food Nation is an attempt to link the American eating style and food-production patterns. Fast Food Nation is written by Eric Schlosser, he presents a perspective on the development of societies adapting to the way that food is produced. The quickly growing demand for hot, ready food was rising at substantial rates shortly after World War two. Schlosser states, “The McDonald brothers’ Speedee Service System revolutionized the restaurant business.” The McDonald brothers wanted to perfect the drive-in restaurant business and started their very own walk-up restaurant. They sold burgers, fries, and soft drinks that were available almost before the customer ordered. By increasing the demand for fast food, supplies began to be

Kudler Fine Foods is a gourmet food store which also offers in store parties in order to introduce customers to their products and also teach customers how to prepare their specialty foods. They have expanded to three stores and are continuing to see growth opportunities in their industry. Kudler Fine Foods has planned on contracting with local growers to obtain their produce and now they want to add a catering service. Before they can do so, they must run the possibility fully through a marketing standpoint in order to assure the success of this project. This study will comprise of the opportunities Kudler Fine Food has in its marketing mix that will help them operate a successful catering business.

Fast-food is everywhere, for instance down the street there is fast food, not only one but seven options to choose from. Those seven options have promotions and deals

The book Fast Food Nation by Eric Schlosser is a well written piece of work that describes in detail the birth of the fast food industry, the way the industry operates and the consequences of this industry in our society. It is evident that Schlosser has gone to a great extent and done an amazing job researching and studying the fast food industry. Schlosser addresses the history of the fast food industry and further explains how it took off after the end of world war two. Though these fast food places started as small sit in restaurants, the McDonald brothers’ Speedee Service System revolutionized the restaurant business (Schlosser). By dividing the labor force to focus on single tasks, the McDonald brothers were able to produce food fast

For over 12 years, ​Tossed​ has been creating fresh, unique, and flavorful salads, soups, artisanal sandwiches, sweet treats, and more for people just like you. Did you know that Tossed offers reliable catering services to people in various parts of the country? That’s right—if you live in Boca Raton, FL; Boston, MA; Los Angeles, CA; Morrisville, NC; or New York, NY, Tossed will cater delicious and healthy food right to your gathering.

By the 1950s, the fast food industry blast was going all out, joining and culminating showcasing techniques acquired from before days. Fast food establishments had turned out to be well known eating prevents across the nation, because their institutionalized menus, effortlessly perceived signage,

They created a new system where the restaurants had no dishwashers, waiters or carhops. Most of the foods that they served were edible without the use of silverwares, including burgers and milkshakes. This new restaurant system was cheaper and faster to produce food than other restaurants around during that time, so people were able to buy cheap food in less time. Although this was hard for people to get used to waiting and getting food for themselves, it became popular because of the cheap prices and the fast pace of the food that was distributed.

Back in 'the day,' the 1930s, 1940s and 1950s, brusque short-order cooks, hotsy totsy waitresses, and a rainbow of customers, engaged in small talk and the serious business of devouring homestyle food, congregated at the all American diner, also known as a luncheonette, lunchroom, sandwich shop, café, coffee shop, snack shop, burger joint, lunch counter, greasy spoon, or hash house.

The fast food industry encompasses a wide variety of economic situations. To begin with, within in the industry a widely discussed topic is the idea of workers forming unions in order to fight for better working conditions. Advertising is also a prominent factor that guides the productivity of businesses of the fast food industry. Another guiding force for fast food chains is globalization of their businesses, without advertising and globalization of businesses fast food chains would not be as successful as they are. The success of businesses can be determined through the idea of elasticity and the income effect because if a business knows the demographic they are targeting the companies will likely know how responsive profits are to a change

In describing the history of the fast food industry, POSitive Magazine recounts that the concept may have originated in Ancient Rome with vendors focusing on the masses of people housed in crowded areas lacking room for personal food preparation. This idea made its way to America and

The research will examine aspect of fine dining industry in Singapore. I will be assessing the competitive strategy of western fine dining restaurant in term of retaining existence customer and attracting new one. In order to identify retaining successful customer I will undertake survey in term of customer satisfaction and willing to pay. I will also interview restaurant’s managers who handle strategy and execution in order to develop attracting new customer. Last I will conclude with a good strategy would help a restaurant

The paper presents an analysis of the different factors influencing the restaurant industry and how these factors increase or decrease the demand for such services. The hypothesis that will be examined is that the performance of restaurants is mostly based on the type of food chosen by customers when they decide to go out for dinner, lunch, breakfast, or simply for a snack. What type of food refers mainly the nationality or concept of the food, (traditional American, Italian, Indian, Latin, or from any other type of culture). This factor is important because when customers go out to for dinner; they decide what to eat before deciding where to eat. That is why this factor is considerably important according to the hypothesis.