Coverage Of Women In Sports Analysis

Upon starting college, I was done with sports as far as participating on a team. I knew I wanted to be involved wherever I could be. I enrolled in a class titled, “Girls & Women in Sport.” The class was built upon a sociological approach. In this class, I learned the importance of sex versus gender, the role of Title IX in sports, gender roles, as well as the psychological impacts of athletic participation on women.

From all corners of the globe, news headlines are becoming much more attentive to the issues surrounding women in sport. Female athletes are gaining more notoriety in the sports’ arena. However, the attention they are receiving, usually pertains to their appearance, rather than their skill. Further, they are continuously being over-sexualized and objectified and for these reasons, there is a need for sweeping change in the representation of female athletes in the media. This paper will discuss the portrayal of female athletes in the media, the coverage that women in sport receive, the current impacts that media has on women in sports, and what measures can be undertaken to curtail the current trend of the media.

Women in professional sports fits into the Sex and Power: Global Gender Inequality class because many female athletes have experienced the inequalities in a professional sports setting. Female athletes are being put down by gender inequalities, causing less females participating in athletic programs. Women athletes are being paid less than their male counterparts. Along with being paid less, female and males are receiving unequal benefits in the form of scholarship, media coverage, transportation, and stadium conditions. The professional sport’s world is filled with the obsession of body image and sexuality. Through this obsession, female athletes have been abused from the people they trust the most. There is an increasing inequality in women’s professional sports in the form of pay, sexuality, and abuse.

SportsCenter, ESPN’s flagship program, dedicated just 2 percent of its airtime to women’s sports in 2014, and just four percent when looking at media coverage as a whole (Kroh, 2015). According to the University of Minnesota’s Tucker Center for Research on Girls & Women in Sport, women’s athletics receive only 4 percent of all sports media coverage; other studies have put television time as low as 1 percent (Ottaway, 2016). This means that aspiring young female athletes were more likely to see a man participating in sports than see someone that looks like them on the screen. This negatively effects sports culture because children are known to emulate the things that they see on television. If young girls do not see other girls participating in sports then they are less likely to want to participate in sports. And if a girl does participate in a sport it is more probable that she will drop out of the sport than a boy

Many years ago and until recently people did not really accept the fact that women could play sports as well as men, or even play at all. Over the years, people started to accept some women as athletes at some sports, but not all of them. Sports like rugby, football and handball were only played by men. Nowadays, however, you could easily find a women playing football and many other sports they never used to play better than any of the men you know. People changed their perspective of women being involved in sports when they would see how capable the women were of being good at a sport they play. Women were not allowed at the first olympics ever played but

The Olympics have not only been a prized achievement for many athletes throughout the years, but have been a huge influence of societies all over the world through producing viewpoints, social roles, and societal hierarchies. Observing the continuities and discontinuities within the Olympic games one can gain clarity on how past events still shape the present. Recently new rules set by the International Associations of Athletics Federations (IAAF) have declared that female athletes with abnormally high rates of testosterone must lower their hormone levels or be forced to compete with men. This rule amendment in women’s sports highlights only a small factor of how women have been segregated and discriminated against by a higher power. Through

Within these recent years, women sports have taking a huge turn around even if the stats and numbers say otherwise. The fast uprising, influence and value of women sports fans has been one of the most distinctive changes in the sports marketing landscape in the last 40 years thanks to the Education Amendments and Title IX. We can see the impact of the second generation of young women growing up with much interest in sports, and female sporting celebrities who are closing the gap with their male counterparts. Many give the credit to this thanks to the US national soccer team. When they won the World Cup in 1991 the nation had no idea it had happened. In 1999 the team got to the final again and that game got millions of fans supporting there

Women have come a long way, and are actually beginning to find a more significant place in sports media. Men are starting to take women more seriously?both on the field and in the news station. I was ecstatic to read a SI letter to the editor, written by a man that read, ??Maybe we should show a little respect for the women?s accomplishment? (SI, November 2004)?it gave me hope. Through this analysis, I gained a stronger appreciation for sports media, and became more optimistic about women

December 11th,1995 was a much different time compared to today. After deciding to explore the New York Times sports archives I discovered that articles have drastically changed over twenty years. It was extremely surprising when comparing the number of articles written daily in 1995 in relation to how many are written on a daily basis today. Twenty-one stories were covered on December 11th twenty years ago compared to the astonishing 155 written on December 11th, 2014. Out of the twenty-one stories not one had any reference to females within any sport; all twenty-one of the articles were directed toward male professional sport. The majority of the articles were tailored towards Football, Basketball and Baseball, all mainstream sports. The

“We are the best in the world, have three World Cup championships, four Olympic championships, and the men get paid more to just show up compared to how much we get paid to win major championships,” says Hope Solo (American Goalkeeper). In the 1920’s the issue of broadcasting, promoting, and displaying women’s sport equal to men was brought about. Gertrude Ederle, a competitive american swimmer in 1926 became the first woman to swim the English Channel, while also breaking the male record. She is just one of the examples of how women’s sport has proven to be just as successful as men’s. However since then much has changed revolving around equality in men and women sports. There has always been lacking

From the three network affiliates they studied, they found that 96.3 percent of the coverage was for men’s sports and women only received 1.6 percent (Messner and Cooky 4). When analyzing the coverage of Sports Center, which is arguably the most popular sports show on television, they found that women still only received just 1.4 percent of their coverage (4). This study also found that 100 percent of the Sports Center programs had a lead story that was about men’s sports (4). Even the most renowned and credible sports show, which only shows sports all year long, does not even provide women’s sports with equal attention. Even more shocking than this was that the study also revealed that reporters devoted more coverage to men’s sports that were out of season than they did women’s sports that were actually in season (4). This can be extremely disrespectful to female athletes when their sport is pushed aside and ignored so that a men’s sport that is not even being played can be covered by the media. These women put all their effort into performing their sport at the highest level, but their media attention gets replaced by men who are in their off-season.

Men Vs. Women in Professional Sports      Ever since the ancient Greece, men have held athletic competitions or sports. It is only in modern times that women have had an opportunity to compete. Most sports still don’t have men and women directly competing against one another. In the past athletic instructors adapted the rules to make sports less physically taxing for women. For instance in basketball, to ensure that girls maintain proper decorum, they were forbidden from snatching the ball and dribbling it more than three times in row. Females would not be considered strong enough to play a full-court basketball game until 1971. Women have struggled to be taken seriously as athletes for more than two centuries.

In the last one hundred years women have made tremendous inroads in many facets of life. Of that there can be little doubt. Women may now hold jobs, own property and participate in professional sports. Today women can compete in sports, once a vestige of male domination; there is now room for women in that arena. But even today women in sports are not portrayed in the same light as their male counterparts. To a large degree this is because of today's cultural ideal of women.

Women. Men. They are both a unique and special being that is on earth. In a perfect society, men and women would have the same physical strength and they would be completely equal. The idea of women and men being able to play against each other is wonderful but realistically it might not work out as great. Of course, women can do anything men can do, but in a competitive situation like this, the results of this change could bring forth more negative impacts than positive ones. In professional sports, women and men should be kept separate due to being biologically different and because of the possibility of the quality of the performances in the sports decreasing.

Women have always been the minority in the world even today: that is in the work force or even in sports. Title IX, an act that was made by the United States Congress in 1972, said that no one should be denied to play, receive financial aid, or discriminate to any education program or activity that pertains to only one sex (Senne 1). This act was a step towards improving female participation and lessening discrimination, but the stereotypes that most of society believes in still exist. This is one of the main reasons why women are discriminated when it comes to sports; by limited payroll, limited media coverage, and stereotypes.