Cultural Dimensions Of Brazil And China

1501 Words7 Pages
GCIM
International Business and Management
Assignment 1
Cultural Dimensions of Brazil and China

Nouran AlSahhaf
@00413902

Table of Contents

Executive summery…………………………………………………………………..3

Cultural Dimensions……………………………………………………...………….4

Power Distance……………………………………………………………….4
Power Distance in China……................................................………..4
Power Distance in Brazil …………………………………………….5 Uncertainty Avoidance……………………………………………………….5 Uncertainty Avoidance in China………………………………….....5 Uncertainty Avoidance in Brazil……………………………...……..5
Cultural Dimensions and Organizations……………………………………………6
Characteristics of Cultural Dimensions in The Chinese Market………………….7
Conclusion…………………………………………………………………….………8
List of References……………………………….…………………………...…….…9 Executive Summery

Culture, as described by Professor Geert Hofstede is “the collective programming of the mind distinguishing the members of one group or category of people from others”. Every country in the world has a unique set of values, characteristics and behaviors that distinguishes them from one another. These draw the line of how people from the same country behave with each other and how they deal with other people from different countries or nations, that also have their own cultural values and norms.

Culture plays an important role in any organization, as it impacts the way it is run. This includes how employees and managers interact with each other and with customers (Mats, 2002, pg.
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