preview

Duck Dynasty: Taking America by Storm Essay

Decent Essays
Open Document
uack, quack! If you’ve ever seen the new hit show “Duck Dynasty” you may find yourself thinking its duck season. A&E’s latest show has taken America by storm. The season three primer of “Duck Dynast” gave A&E it’s highest ratings ever. The show doubled in viewers from its second season to the third. It’s the second most watched show on cable behind “The Walking Dead” bringing in 8.4 million viewers. The show was the most talked about show on Facebook in 2012. The season 3 final beat American Idol in the ratings. The show’s growth will only go as far as America’s love for hairy, godly hillbillies, which at the moment seems to be growing everyday. The show fallows the lives of the Robertson family who live in West Monroe,…show more content…
All one has to do is simple walk in any store and the chances of seeing Duck Dynasty anything is pretty good. Currently at walmart “Duck Dynasty” merchandise is in six departments and by Christmas time that number is expected to grow to 13. Walmart’s top selling t-shirts for men’s, woman’s, and children are… you guessed it “Duck Dynasty”. There isn’t a corner of the market that Willie Robertson, the current CEO of Duck Commander, hasn’t thought about. You can find the boys on and thing from school folders to car air fresheners. The Robertson clan is even thinking about releasing a Christmas CD just in time for the holidays. Making it the perfect stocking stuffer. Being so famous like Willie Robertson, you know people. Willie and his wife Kore presented an award at the CMA’s this past December and ran into country superstar Jason Aldean. When Willie spoke to Jason about the idea of a Christmas CD, Jason said, “Let me call around”. There are very few people who are hesitant to invest in the “Duck Dynasty” brad. These days you could put their name on anything and chances are it would sell. Phil Robertson the man responsible for all this frenzy hasn’t got caught up in all the fame and money. He still lives on the same piece of land in the Louisiana swamp and has the same shed where Duck Commander got its start. Phil was more then happy to hand the company over to his son Willie and retire early. On the show Phil hardly ever makes an appearance
Get Access
Related
Get Access