Durex Save Sex Campaign Against AIDS/HIV
Hello to everyone, my name is Irem Gamsizoglu, and I`m first year medicine student. I will tell you about disease that is spread all around the world – AIDS and HIV and the corporate social responsibility campaign made by one of the most famous contraception related company Durex. And I`d like to start my overview with famous quote by Elizabeth Taylor; once she said that “It is bad enough that people are dying of AIDS, but no one should die of ignorance”. So knowledge is actually one of the best ways of protection, and Durex indeed follows this idea. I would like to divide my overview in three parts: at first I will shortly speak about disease, it causes and problems that it creates in human body, then – about how Durex fights against by acknowledging people and their safe sex promotions and after give you’re my opinion into this campaign.
So, let’s speak about disease itself. What is HIV/AIDS? This acronym means “human immunodeficiency virus infection/acquired immunodeficiency syndrome”. As illness progresses, it makes person, suffering from it, get more and more infections, which effect him in a way they will never effect a healthy person. HIV is usually transmitted via unprotected sex intercourse, blood transfusion, hypodermic needles and from mother to a child. However, despite the popular misconception, HIV/AIDS can`t be transmitted by casual non-sexual contact. HIV/AIDS is considered pandemic: in 2012,