The theory of this experiment was the use of fear appeals based on strong and mild advertising of a stun gun. La tour conducted an experiment including three hundred and five women who were single while thirty four percent were married. The independent variable of the experiment was the advertisements with strong and mild appeals. . Participants that already carried a firearm and stun gun were screened out from this experiment. The participants were randomly chosen by the researchers. The researchers stopped people and asked if they wanted to take part in a study. Majority that was selected agreed to participate. To make sure it was a representative sample it was done in way to include people from across the hours of operation of the mall. …show more content…
Only one participant at a time would see the videotape. The participants were assured their responses was anonymous and only used for academic research. Then they were taken to one for the partitioned areas to view the strong or mild version of the advertisement for the stun gun. The dependent variable consisted of a questionnaire that asked nature of the ad, attitudes toward the ad and attitude toward the brand. The ethicality of the ad was measured with the Reidenbach and Robin multidimensional ethics scale. The moral dimension was measured by statements such as fair or unfair. Other attitudes was measured by a six point scales such as yes, no and definitely. The attitudes toward this particular was also measured on a six point scale. The intent to purchase was measured on a six point item scales such as I plan to purchase this. To make sure participants were paying attention they were also asked how the ad made them feel. The participants final task included a six point scaled on how confident they felt using the stun gun. The variables were operationally defined by participants, questionarrie,Reidenbach and Robin scale and the
Unfortunately I see this conversation ending with Celeste and Jim both very upset and no solutions to the conflict being discussed. It seems that at the end of this scenario the conflict was beginning to spiral out of control, and communication was shutting down. It will end with Celeste and Jim blowing up at each other and not being willing to understand the others perspective about the situation. They will not talk for a while after this happens and Jim will hire Nikki as he intended to from the beginning. As a negative end to this conflict I see Jim and Celeste looking back over the conflict still trying to defend their position (retrospective goals).
Participants for this research proposal will be interviewed on the subject of gun violence. The study being proposed is to determine the effect gun violence has related to different areas and that of lower class areas. This proposed study will utilize the statics and the scenario’s in which the officers I am interviewing have been in and have a large relation with. This study was proving the study, which I am writing about, in the fact that gun violence has a large impact on people of lowers classes even including the children. The children in homes with guns are more likely to become violent once they reach the teenage years. The process I used for my pilot study was to interview some fellow officers that I have known for some time now, this worked well for the most part for my research.
In a day, the average American sees thousands of ads, the world is covered in them. Be it on TV, in the daily newspaper or on the shopping cart one picks up at the grocery store, exposure to these ads is inescapable. Most are these ads are harmless, wanting only to catch the attention of potential customers and invest them in their product. The companies make use use of pathos ( for example the Budweiser commercials with the puppy and horse), logos (the Geico “15 minutes could save you 15% or more…”), or ethos (Jamie Fox using his iPhone 6s in Apple’s latest ads) to sell their product. Some companies, however, employ extreme tactics to stand out. They create ads that target human’s natural inclination to use sex and violence. More often
In the article regarding hate websites, the experimenter chose three hate websites that were most visited according
An ad was put out for volunteers for an experiment, which would pay fifteen dollars a day. Many applied but in the end after checking criminal records, and mental evaluations, Zimbardo chose twenty four males, who all were equally qualified as to not contaminate the experiment. He then randomly assigned the participants different roles, either being a guard or prisoner. Guards were briefed on what they could and could not to do the prisoners, and how the prison system was going to work. Prisoners were arrested at there homes and charged with armed robbery, they were then drove to the police station, finger printed and brought to there temporary prison. The home made prison in the basement of the collage, consisted of three rooms made into prison cells, with 3 cots each for the prisoners to sleep. The experiment was suppose to last fourteen days but due to unexpected results it had to be shut down after only six. In this experiment the independent variable would be the roles, in which the participants were assigned, along with the simulated prison environment, with the dependent variable being the outcome
The experiment is based off the theory of “Weapon Focus” by Loftus, Loftus, and Messo (1987) and states that the control group (seeing no weapon) would perform better than the experimental group (seeing a weapon) on a quiz that tested the participants on the surroundings of the PowerPoint slides. This is because the weapon is a dangerous and unusual object in a calm and conventional setting so people pay more attention to it. The background study performed by Loftus, Loftus, and Messo was using slides shown for 1.5 seconds each and after 15 minutes, they tested the participants on a 20 multiple-choice miscellaneous questionnaire of which 7 questions pertained to the woman holding the weapon or no weapon. Then, participants were
They were told an overview of the whole study so they may be prepared to answer the questions given to them. We then prompted the participants to fill out and sign a consent form to document and use their answers. Following the consent forms we seated the participants in front of the Television and played an hour of the movie, Ironman, Power Puff Girls, or Spiderman. Kayla’s participants watched Power Puff Girls, Micah’s participants watched Iron Man, and Cooper’s participants watch Spiderman. Following the movie, the participants were conducted an interview. They were questioned individually with identical sets of questions pertaining to the study. Cooper asked all his questions in a group setting compared to Micah who did it individually. Kayla wrote all the answers
The students for the study were split into two groups for the two conditions. The two conditions were contiguous and noncontiguous with 25 students in each. The participants were given consent to sign, read the instructions and a cover story. It was understood by the students that the study was researching information about gun violence in the US. The film viewed was called “Bang You’re Dead” by Alfred Hitchcock and lasted 20 minutes.They were randomly given one the film conditions and were told to raise their index finger each time they heard the word “gun” in the film. The instructions were also not repeated to them throughout the study. The word “gun” was said 7 times in both
To start off, Dr. Patterson told us about the class experiment where we would be trying to differentiate blindly between Coke and Pepsi. Before starting, Dr. Patterson asked us if there were any students who did not want to participate in the Cola Wars. He then passed out the Cola Wars data collection survey, which is found on page 409 in Conducting Research in Psychology: Measuring the Weight of Smoke, by Brett W. Pelham and Hart Blanton. He instructed us to fill out the top part, which contained survey questions. The experimenter poured soda into 40 shot glass plastic cups behind the screen to keep the participants from seeing. This was done in a randomized assortment. Counterbalancing was used in which the participants were given both variables
On July 28th I went to Warped Tour for the second time. If you don't know what Warped Tour is, it's the largest traveling music festival in the United States. It usually has punk bands and metal bands. So yeah I was a little emo back in the day.. eh dark times lmao.
Experiment 1 comprised of Forty-Five students, they were split into groups of various sizes and were shown seven short clips ranging from 5 to 30 seconds of road traffic collisions. Each participant would then receive a questionnaire following each film
Los Angeles was the first product off the assembly line of American urban planning. Turned on in the late 19th century, the city-making machine was fueled by an immense immigration of people who sought to create a new type of city out of the previously quaint pueblo. They also strove to craft the first major city developed primarily by Americans and outside of European archetypes. As a result, Los Angles is not only incredibly diverse, but also nearly impossible to define. Since it is a product of the American machine, understanding the community of Los Angeles becomes vital to understanding the United States. But to fully comprehend the present Los Angeles, one must look at the process that created it. Specifically, Los Angeles was
I remember planning for this day for about two years. When I would finally get the chance to be with my best friends and take a road-trip to California to go to Disney Land, and now that the time to take that trip has come and gone I would like to talk about my most important journey.
I was going to California for my 10th B day. We were going to spend ten days going to Disneyland. I was waiting in the airport watching the planes take off and fly away. My planes was supposed to arrive at 1:00 P.M. We were taking a Southwest Airlines plane all the way down to San Diego California. I ate burger king close to 11:00 and 12:00 at the airport dining area. My plane finally arrived around 1:30 P.M. Getting on took a fairly short time, about 10 or 15 minutes. There were four groups called GA, GB, GC, and GD and our family was in Group B. It took about an hour for the plane to get off the ground, but we were finally flying to Cali!!!
After viewing the presentation by Martin Atkins, I’ve taken away many aspects and topics that would potentially be of use when constructing a tour. Some of my favorite topics presented include the importance of finding your fans before the touring process and knowing where to play in order to be successful. Atkins even agrees, in some cases, with the idea that it might be in your best interest to play a lot of shows consistently in a selected city/area where you have already established a following before moving cities and having those shows turn out to be a bust. He points out the importance of creating a community with your fans and I especially like the idea that a band must find interest in all their fans and followers before they can