Jeana Webster
AC1702726
Co1 Introduction to Business
Assignment 04: Ethics, Social Responsibility and Pricing Objectives
June 7, 2017
PART A
1. MKD demonstrates ethical behavior towards their employees in the following. First, MKD must have an existing code of ethics/conduct in place. The captain would be directly violating this code of ethics by failing to report a leakage, therefore should be held accountable by MKD. As stated when the captain was hired, in the instance of any possible environmental hazard, immediate reporting is required for MKD to uphold their social responsibility to the public. Secondly, in order for MKD to act ethically towards their employees they would need to ensure safe working conditions.
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Failing to act immediately could negatively impact the company and could lead people to believe their practices are unethical. The public could begin to believe that greed is more important to MKD than the environment and that they don 't take their stance on social responsibility seriously. MKD must admit fault and restore the damages they caused or lose the support and trust of the public. Protecting the environment is vital and the general public will believe that a dent in MKD 's wallet is more important than their responsibility towards the environment if MKD refuses to claim responsibility or take timely action.
3. MKD can take multiple stances on how they are going to respond to this dilemma and each one will end in different results. Hypothetically, if MKD adopts an Obstuctional stance, this could mean that they were aware the entire time of the ships leak and chose to ignore it. It could have been caused by faulty systems or intentionally disregarded due to a financial burden that it would place on the corporation. The cost would come from either repairing a known problem or from implementing preventive safety measure. MKD would have made a decision to not act on the leak in hopes they wouldn 't be found out. The media and environmental groups are aware of a problem now, but if they take an obstuctional stance the company will do everything in their power to not
The Cheesecake Factory has been one of the more successful chain restaurants in recent years because they have provided great food and outstanding customer service in a fun atmosphere. The cheesecake factory employs a high standard of general conduct and moral aptitude. As a chief executive officer in today’s society, it is my responsibility to ensure The Cheesecake Factory abides by the laws and ethical duties that are mandated by today’s society. There is a copious amount of benefits to being a chief executive officer, however there is an equal amount of risk as chief executive officers are held liable for almost any action or infraction that their company has induced.
Media: The media will be covering the incident night and day. With the large and diverse impacts of the spill, the media will be not only asking the difficult questions, but also looking to point fingers. The company must establish an effective and open line of communication with media members. Ideally, the media should be used as resource to relay messages and not an enemy during the crisis.
You brought up a great point. Companies cannot blame their suppliers or contractors for damages their products or services in costumers’ health, employees, environment or the society. I believe companies’ need to ownership of their mistakes for not ensuring its whole supply chain meets their expectations and companies’ regulations. For example, according to Thompson, Arthur, Peteraf, Gamble, M. J. and A.J. III. (2012), “IKEA’s initial plan to combat the use of child labor by its suppliers involved (1) contracts that threatened immediate cancellation and (2) random audits by a third-party partner” (p. 259). I also believe that companies must be open and inform communities when events like oil spill happen, although it impacts their reputation, because keeping unethical business secrets will generate controversies and a higher damage when they are discovered.
One of the good response that the company took was supporting the resignation of the then CEO Martin Winterkorn. The CEO resigned and admitted his mistakes of not hindering to the warnings signs about the emission in the year 2004(McLeod, 2016).He also admitted being responsible for the irregularities that caused emission by not been keen on what the employees was doing. The idea of his resignation is quite wise because besides the scandal the company has faced various other challenges under the CEO with the most critical being a drop in the sales of more than 2 percent in the year 2015. Though he initially claimed he was kept out of the loop in this sort of activity has also admitted that the company has “messed up” and it will take a longer span of time to rebuild it image (McLeod, 2016).On this ground the committee supported, and Matthias Muller succeeded him. The new Chief Executive Officer took charge and assured the stakeholders, suppliers, individuals, companies in the supply chain and other affected parties that the company will take the
All indications are that the Company’s behavior pre oil spill was irresponsible and negligent and was potentially driven primarily by a focus to provide strong returns on their investments while compromising the integrity and internal controls of the operations. Post oil spill, the Company has had to learn from the consequences of a very costly disaster in order to stay in business and thrive. The Organization appears to understand now the need for effective communication, transparency and detailed due-diligence in all their efforts.
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This passage reminded me about this book I read, ‘’ Civil Action,’’ the book was resolves around the illegal dumping of the industrial chemical solvent, trichloroethylene, and how it contaminated the city’s drinking water causing Leukemia, cancer and other health issues among the people of Woburn. For instance, there were 12 deaths (8 of them children). However, a law suit was brought to this company since a young boy died of Leukemia. The government need to be held accountable for these damage since they are the one who are making the rules. I believe that the health of citizens should always come first no matter what. I wonder when other companies are going to spend forward admitting to what they are doing to our environment? When will
7 Years ago, in the Gulf of Mexico one of the worst catastrophes that has happened in modern history, happened. Moreover, in the United States. The “BP” Gulf oil spill as you might of hear it called. Although, British Petroleum has made every possible attempt to rename the mishap. Years later this incident has had a huge impact in the local infrastructure. Furthermore, this was a compounding effect on the Gulf, 5 short years since Hurricane Katrina leveled the coast. This was just another hit to the gulf residents. The public relations of BP and this catastrophe were atrocious in the since that BP ran away from the camera while they had no possible answer as to how they were going to stop the massive spill. Another impact was sustained by the
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Martin Marietta took a hands-on approach in creating their Ethics Program, but monitoring 60,000 employees “ethical decisions” took a large workforce. In 1986, a committee including Martin Marietta and several other defense contractors created “A Defense Industry Initiative on Business Ethics and Conduct (DII).” Martin Marietta placed their entire company under a voluntary disclosure program, which required all employee misconduct to be reported, monitored, and resolved. To achieve this task, an audit committee was formed which tripled in manpower between 1986 and 1991. George Sammet was placed in charge of the Ethics program by insuring the employee’s complaints, questions, and concerns were heard and dealt with. “Ethic Officers” were placed at all of Martin Marietta’s branches to handle employee related issues. Ethical complaints could be made anonymously or vocally to field “Ethic Officers.” Once complaints were made the ethic officers would report them for investigation through audit, personnel, security, or legal staff. Almost half of the complaints which were reported were personnel related cases including salaries, promotions, and poor supervisory skills. But, with such an elaborate program, employees quickly became aware of possible retaliation for reporting issues. Once the issues were reported, they then needed to be dealt with. This could include verbal or written reprimand, transfer, or possible
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The oil spill undermines the reputation and market position of British Petroleum, thus its stock prices decline dramatically. Even though BP took measures for resolving these problems, its way was not beneficial enough and therefore, it still requires more advantageous resolutions.
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