Executive Summary: Sierra Trading Post

The company’s product mix is simple. They offer a wide variety of junior, plus, men’s, boy’s and infant apparel and low prices. The company also offers accessories, shoes, handbags, and home décor to differentiate itself in the market.

At the Gap store shelves have displayed merchandise from classic casual to trendy to professional too many times in the past years, causing consumers to wonder what the brand even stands for.

During the 1800's, there was a noticeable spike in demand for animal fur's, pelt's, and hide's. Especially in distant countries such as Spain and England. People believed that wearing the fur's or having them around the house, such as rugs or throws was a sign of their wealth. Due to this sudden high demand, men began noticing they could generate a significant amount of money by opening businesses and selling the animal fur's, hide's, and pelt's as well as, other supplies for trapping and other jobs. In 1833, three business partners decided they wanted to take a chance and open a fur trading post as well. However, not only was this trading post for selling goods, it would also become headquarters for an Army unit. In an open area now known as La Junta, Colorado, the three business partners, brothers William and Charles Bent, and Ceran St. Vrain opened their first trading post, naming it Bent's Fort. Bent's fort quickly became a very popular and successful trading post in Colorado selling animal fur's and, other goods as well as, housing an Army unit.

“What did Bridger leave behind?”, you may ask, let me tell you. To start out, all Mountain Men left the legacy of exploring most of the west in search of fur (beavers), while they were searching for fur they found new routes to Oregon and California. Their trading posts also became supply stations for settlers moving West. Jim was a trapper, hunter, Indian fighter, and one of the few mountain men to stay in the Rockies after the fur trade was over. Jim was selected in 1824 to explore Bear River, and settle the dispute of where it went. During this exploration he found Great Salt Lake, but more recent evidence states that he wasn't the first white man to see it, Etienne Provost was. Bridger thought that Great Salt Lake was an arm of the Pacific

In 1823 The Colorado Mountain Fur trade company owned by Captain Andre Henry. In Missouri men worked for the company to hunt and collect the fur to sell. The company of men were attacked and ravaged by Native Americans called, “Arikara or Reed.”The men who survived the raid escaped on boat by using the river. In the trading fur company was a man named, “Hugh Glass,”When Mr.Glass was wandering around in the YellowStone river he had a brutal encounter with a Grizzley Bear. Glass was found wounded with claw marks in his back and throat. He was willing to survive because two men who were suppose take care of him but left him to die this two men named, “John Fitzgerald and Jim Bridger.” Hugh Glass crawled for weeks until he gain strength to relocate

The product mix for the camping category at Cabela’s is impressive. A camper can get everything they need for great adventure at Cabela’s store and/or online. The Web site has a marketing campaign that lets the consumer choose what kind of camping adventure they want to take, backcountry camping, family camping, or day camping. When you click on the type of camping you would like to do, you are directed to product offerings for your choice. The offerings are comprehensive and allow you to plan your camping trip. Being able to see what products available helps the consumer have confidence that they are prepared to go camping.

As Adams pursued his work in both art and conservation the various lines of his life were beginning to converge revealing both the unity and the disjunction of his ideas. 137 His impact was felt on both spheres of influence. Using modern techniques of mass communications, Adams brought a vision of idealized wilderness to a broad audience and linked the environmental movement with nationalism and a romantic view of nature. The sustained popularity of his photographs illuminates a continuing public fascination with the wilderness landscape as both a place of beauty and a symbol of national identity and ideals. (Pacific 42) Most leaders within the conservation movement continued to share his ideal assuming that economic growth and wilderness

"Profiling" is characterized for the most part as the act of judging and tending to individuals in view of their race, shading, religion, sex, sexual introduction, sex personality, national source, age, handicap, lineage, appearance, or any individual or physical attributes.

Slide1- The Sierra Club is a nonprofit, member-supported public interest organization that promotes conservation of the natural environment by influencing public policy decisions. In addition, the Sierra Club organizes participation in wilderness activities for its members, including mountain climbing, backpacking, and camping. It is the oldest and largest nonprofit, grassroots environmental organization in the world, with more than 700,000 members. (seven hundred thousand)

territories were in high demand. The most sought after was the beaver pelt these were hunted from the american “mountain men” that move into the wild to trap and russian fur traders in Alaska and Canada. Fur trading companies were build around this trade, they would often hire many people to go out into the forest far away from civilization to hurn large game for pelts and trap smaller animals for the furs to bring back to towns and sell to other nations. These companies would more often than not hire the “mountain men” to scout ahead of the larger hunting parties or to do their own hunting and trapping in the name of the company. Some of these expeditions that involved more than a hundred people at once would sometime last between a year or two from the time of departure to the time of

Trade networks shaped the development and diffusion of culture and economies in Rome, Aksum, Gupta India, and Han China. The Aksum gold coin and Roman Trajan markets were a big development for culture and economy in Aksum and Rome. The gold coin shows that Christianity and the advancement in technology with coinage reached Aksum and made them strive for a better empire. On the gold coin there are Christian symbols like the cross to specifically show that Aksum was Christian. The cross was a religious symbol to represent Jesus dying on the cross, found on the coin. King Ezana wanted to show how big Christianity was in his empire and the impact it had on the economy. Christianity on the coin helped develop a greater economy and culture thought

The greatest stores sell many types of clothes in their stores. The store Nordstrom has various types of clothes sold in their store. The clothes they sell range from underwear to fancy dresses. Also clothes that are for working out and lounge wear. The store Hollister also sells clothes that range from clothing to clothing. They also change it up with the seasons on what they sell, They sell swimsuits in the summer and sell thick jackets in the winter. Their clothing also ranges from dresses to athletic wear. The store Pink also offers various types of clothing in their store. The store sells clothes from underwear to casual wear. Since the store sells different types of clothing it attracts many customers to get different things. The greatest stores sell various

Natural resource: is something from nature such as land. Water and farms. Companies use land for industrial and commercial purpose. Natural resource is the foundation to produce good or service. Because of the demand fast food increase. Macdonalds required a large quantity of beef so they need to import beef from different suppliers or farms .

As a clothing store which is focusing on local designed and European designed clothes, our products are going to be high-end, fashionable, green and unique.

Strong Heritage - The company had associated with the most prominent tennis players in the late 70s like Stan Smith, Frew McMillan, and Bob Hewitt. They won the Wimbledon cup in 1978 using Fischer tennis racquets.