McDonaldization: Health in A Fastfood Society McDonaldization, is the term Ritzer derived from the McDonalds' fast food chain to describe the state of our society. Ritzer claims our social institutions have become completely dehumanized in the form of a bureaucracy. Health care is an example of one institution that is characterized by the four components of bureaucracy: efficiency, predictability, control and quantification. In the past
Dine-in; 1.2 Take Out. 2. To describe the materials being used by these fastfood chains in terms of: 2.1 Biodegradable; 1.3 Non-biodegradable; 1.4 Reusable. 3. To determine the percent of usage of these fastfood chains in terms of: 3.1 Biodegradable; 3.2 Non-biodegradable; 3.3 Reusable. 4. To determine the estimated cost and average volume per day of each material. 5. To determine the cost on the part of these selected fastfood chains if they use 100% biodegradable or reusable materials. Theoretical/Conceptual
Quick Service Restaurants have been serving swift and tasty meals since the 1930’s. The industry focuses on a high speed product with a low cost for the satisfying convenience of the valued customer. Behind every commercial, smiling employees serve their customers as they cheerfully claim to adore their job, famous logos line highways that serve as a friendly reminder of the familiar, and “now-hiring” signs deck the interior of hundreds of restaurants that beckon it’s beholders to become part of
McDonalds, Burger King and Wendy’s are well-known fast food restaurants, also known as Quick Service Restaurants (QSR) they have all been in business for over 50 years. The following is a snippet from QSR magazine’s August 2013 special report on the QSR top 50 Burger Segment. RANK QSR 50 RANK COMPANY/CHAIN NAME 2012 U.S. SYSTEMWIDE SALES (MILLIONS) 2012 U.S. AVERAGE SALES PER UNIT (THOUSANDS) NUMBER OF FRANCHISED UNITS IN 2012 NUMBER OF COMPANY UNITS IN 2012 TOTAL UNITS IN 2012 TOTAL CHANGE
their hunger? In the consumer segments of the market the company can classify these into consumers who eat at home, consumers who eat in restaurants, or they merely eat out say for camping. If they eat in restaurants would they prefer to eat in fastfoods because their concern is merely to eat something they don’t eat at home, or do not want to spend so much time as eating? Or would they want to experience once in while in a sit down restaurant where they eat, enjoy the view, or talk to friends while
Demand Media Key Elements of Success in the Fast Food Industry http://smallbusiness.chron.com/key-elements-success-fast-food-industry-24913.html http://taichinh.vnexpress.net/tin-tuc/the-gioi/2012/12/kfc-lotteria-jollibee-chiem-linh-thi-truong-fastfood-viet-26006/
the other hand, the advertising budget has been estimated to exceed $2 billion. It shows that McDonald’s has successfully came back to winning by counter critics with the right strategic green marketing. They do the strategy without change the “fastfood” image, but they do with showing their will and contribution to the environment. Finally, it can change human perspective and willing to buy with the increasing sales as the success parameter. Sources Birkner, Christine. 2012. McDonald’s Scores
the other hand, the advertising budget has been estimated to exceed $2 billion. It shows that McDonald’s has successfully came back to winning by counter critics with the right strategic green marketing. They do the strategy without change the “fastfood” image, but they do with showing their will and contribution to the environment. Finally, it can change human perspective and willing to buy with the increasing sales as the success parameter. Sources Birkner, Christine. 2012. McDonald’s Scores
distribution and advertisements of tobacco products and for other purposes. A. Section 5 – calls for a healthy environment Smoking is banned in public places like schools, public transportations, hospitals, clinics, markets, parks and restaurants and fastfoods. B. Section 7-12 – for minors No buying and selling for minors of cigarettes or any tobacco products No minors are allowed to smoke cigarettes or any tobacco products C. Section 13-25 – for tobacco companies Tobacco companies are required to
Chinese people are more willing to spend on eating food than American people. Thus, by differentiating its menu from others, Havana can easily attract consumers to try its food at the beginning of its operations. http://www.reuters.com/article/us-china-fastfood-idUSBRE99Q0CC20131028 Majority of Chinese people believe Chinese fast food are healthier than Western fast food. Thus, by breaking this stereotype, Havana can be more competitive than McDonald’s and KFC. http://www.wsj.com/articles/in-china-local-dining-chains-bite-into-west-1418594701