Hookah Bar Business Plan

5172 Words Sep 15th, 2010 21 Pages
Cowboy HookahTM Business Proposal
Executive Summary
Cowboy Hookah is a hookah bar concept that will be located in Laramie, WY to serve as an alternative place for customers to relax and enjoy a cultural experience. The focus will be to bring in students from the University of Wyoming and community members as well as young professionals in the area. The bar will be located in downtown Laramie and be managed by a team of four owners. The business will generate revenues through the sale of flavored tobacco, non-alcoholic beverages and snacks. Cowboy Hookah will enter the market with a competitive advantage given that there are no hookah bars in Laramie.
Cowboy Hookah projects to
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• Marketing promotion expenses for the grand opening of Cowboy Hookah in the amount of $3,500 and as well as flyer printing (2,000 flyers at $0.04 per copy) for the total amount of $3,580.
• Insurance (general liability, workers' compensation and property casualty) coverage at a total premium of $2,400.
• Premises remodeling in the amount of $20,000, which, we consider to be sunk costs because it will not significantly increase the value of the property.
• Other start-up expenses including stationery ($500) and phone and utility deposits ($2,500).
The required start-up assets of $235,000 include:
• Operating capital in the total amount of $40,000 which includes cash reserves of $27,000 and inventory for the first two months of operation.
• Start-up inventory of $7,657, which includes: o Hookah tobacco - $3,000 o Coffee filters, baked goods, salads, sandwiches, tea, beverages, etc. - $3,450 o Retail supplies (napkins, coffee bags, cleaning, etc.) - $920 o Office supplies - $287
• Equipment for the total amount of $25,000: o Smoking apparatus and equipment - $3,000 o Food service equipment (microwave, toasters, dishwasher, refrigerator, blender, etc.) - $3,000 o Storage hardware (bins, utensil rack, shelves, food case) - $2,720 o Counter area equipment (counter top, sink, ice machine, etc.) - $4,750 o Serving area equipment (plates, glasses, flatware) - $1,495 o Store equipment (cash register, security, ventilation,

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