How to Win at the Sport of Business Book Analysis
Book Written by Mark Cuban
This analysis is based on Mark Cuban’s book “How to Win at the Sport of Business: If I Can Do It, You Can Do It”. This book was published by Diversion Books, and it was published on November 21, 2013, and it contains 84 pages.
Introduction of the Author
The book How to Win at the Sport of Business: If I Can Do It, You Can Do It was written by Mark Cuban. As we all know Mark Cuban starred on the infamous Shark Tank show shown on ABC, which was an American version of Dragons’ Den. Where people came on pitched their idea to an entrepreneur or should I say possible investor and hope a shark would bite, one of those sharks was Mark Cuban. Mark Cuban is a businessman, he is an investor, and is the owner of the Dallas Mavericks NBA team. He also is a co-owner of the Landmark Theater and Magnolia Pictures. Mark Cuban is partner with Todd Wagner in Magnolia Home Videos. He is six three, 55 year old half American half Russian that grew up as a middle-class citizen that inherited making deals and trying to make a better life for himself.
Summary
Mark Cuban talks about a myriad of experiences he has gone through to becoming wealthy and also talks about business in his first print, How to Win at the Sport of Business. Mark Cuban used collected material from his blog known as ‘blog Maverick.’ He updated the most famous material and turned it into a book on how and what it takes to be a successful
Mark Cuban is an American Entrepreneur, investor, and owner of the NBA’s Dallas Mavericks. Cuban is also an investor on the reality television show Shark Tank, in which potential investors consider offers from aspiring entrepreneurs. Cuban’s book How to Win at the Sport of Business” is a collection of his most popular blog posts on his blog “Blog Maverick”, in which he provides insight on his knowledge and secrets of becoming a successful entrepreneur. His book is based on his personal experiences, from working small jobs to his success and failures in starting his own businesses. He describes his unique and extravagant way of becoming entrepreneur of a multi million dollar business and owner of the Dallas Mavericks. Within his entertaining blog posts it is clearly portrayed how Cuban’s intelligence, persistence and hard work lead him to become a successful businessman. In his book he provides rules and tips on how to start your own business and stay successful in it, often making comparisons between sports and businesses.
This is Cuban’s most well-known purchases. The Mavericks for decades before Cuban were struggling and not a very good team. This frustrated many fans. When Mark Cuban took over, it gave the fans excitement that he will change their fortunes around. Cuban brought a spirit to the game and fans that no other owner has. During games, instead of sitting in the press box, he sits in the crowd with the fans and cheers along with them. He is best known for his outspokenness and enthusiasm. He is known for giving his own opinion about refs and other team’s players. This has caused many beefs with players and 2 million dollars worth of fines. Cuban was the first owner ever to start a blog where he would give his own opinions about things happening in the NBA. In 2001, a year after this purchase, he led the mavs to their first playoff appearance in decades. Then, in 2006, he led the Mavericks to the NBA finals where they lost to the Miami Heat. After a decade as owner, he finally won the NBA championship in
Job performance alone is not enough to advance a career. Cuban has been able to gain power over the years and use this power to build his large business empire. When he ventured into the business of sports, he was not successful in using his political skills with the other owners in the NBA organization. Organizational politics are important in the NBA because Cuban needs to develop alliances with the other team owners. These alliances can be used to achieve objectives and make decisions about the league (Lussier & Achua,
Mark proceeded to hire consultants who specialized in sport center business start-ups with his extra working capital. They had never advised the start-ups including a “wow-factor” such as laser tag or an arcade until they met Mark. Now every client who uses this firm is advised to diversify their market by including the “wow-factor.” The consultants conducted a feasibility test which gave Mark a report consisting of the amount of children, adults, schools, competitors, and other factors in the region he
Mark Cuban is probably the most recognizable owner in the NBA and maybe all of professional sports. With his cheery, enthusiastic attitude, he is just one of the fans.
In 1999, when this essay was published, something as simple as a cellphone was a revolution to the American people. Conversations anywhere with no wires involved! Wow! Looking back now, American seemed pretty simple in 1999. This is the same for Michael Jordan – once upon a time, Jordan was JUST a basketball player. LaFeber’s essay illustrates for us the rise of the young Jordan from his middle-class family in racist North Carolina through his college years and eventually into the NBA where he became an international sports icon. LaFeber tells the story of how Jordan caught the eye of Nike CEO Phil Knight and goes on to explain how Knight transformed Jordan into the face of a multi-billion dollar international corporation. LaFeber also fills us in on race and sports issues surrounding Jordan and how that played a part in Nike’s growth. LaFeber shows us how race effected middle-class Michael Jordan at a young age and how he was able to overcome this and grow into the star he is today.
Mark Cuban has had a lot of success throughout his years as an entrepreneur. His first big break was his part in the creation of Micro solutions (Biography.com, 2011). Mark’s other success was the creation of Broadcast.com. Mark Cuban was more tech savvy than most people in this time period. This was before smart phones or anything and he pretty much invented live streaming. In my eyes, his biggest accomplishment would be his purchase of the Dallas Mavericks professional basketball team.
Y'all know what Lebron is to the NBA? The King right. Well this young man right here is kind of like the Lebron James of the DMV when it comes to entrepreneurs.
Throughout the Michigan Sports Business Conference, undergraduate and recently graduated students were able listen to an impressive list of speakers speak about the sports industry and the digital age. This conference was able to create a smart and innovative agenda where various facets of the sport industry were discussed. Since people are extremely passionate about sports and would love to work in this field when they graduate from any university, MSBC put together this conference to attract top sport executives like Jaymee Messler, Erik Sorenson, and David Bowman to educate and develop the potential leaders of this industry. While every speaker and panel was fascinating to listen to, the speaker that was most captivating and alluring was the final speaker of the day, Jaymee Messler.
Mark Cuban has been successful all throughout his life. Mark is known for his ownership for the NBA’S Dallas Mavericks and for his popular in the tv show Shark Tank. Born in Pittsburgh on July 31, 1958, though typically he had a middle-class childhood. Cuban’s father worked in a car upholstery shop for about half a century and his grandfather had migrated down from Russia, and to feed his family he would sell any kind of merchandise he could get ahold of to feed his family he had. Through his early stages in life he took after his grandfather’s footsteps selling things so he could make money for himself, he earned his money in high school by mainly becoming a stamp and coin salesman. Cuban’s positive attitude was over the top in the classroom as he studied psychology at the University Of Pittsburgh then entirely skipped his senior year to be fully enrolled as a full time college student, after his freshman year Cuban then transferred to the University of Indiana, to pay for his tuition in college he did it on his own by
Mark Cuban, the Dallas Mavericks owner, said that the 1-and-done rule in college basketball is ruining it. He believes that even if the players don't go to school, they should at least go to the NBA development league (D-league). Cuban said, "[Cuban] just think there's a lot more kids that get ruined coming out early or going to school trying to be developed to come out early than actually make it," Cuban said. "For every Kobe (Bryant) or (Kevin) Garnett or Carmelo (Anthony) or LeBron (James), there's 100 Lenny Cookes" (MacMahon). Kobe, Garnett, Carmelo, and Lebron are all amazing players
Marketing plans and strategies are an important part of almost any business today. One of the biggest industries marketing plans have benefited and changed in a number of different ways is the sports industry. The development of the sports marketing industry has led companies to invest millions of dollars to have their product associated with specific teams, players, and sporting events attempting to connect with consumer and create profit for both parties involved. The money involved in sports marketing calls for these sponsorships and endorsement decisions to be made both strategically and confidently. After researching the sports industry from a business perspective the importance of marketing decisions is
This article continues to explain that once a sports marketer creates a product and advertises it on a small scale, “Sports marketers get ahead by gradually representing bigger, more important and more prestigious sports teams, companies, associations, and athletes.” In other words, sports marketers need to have a plan of action to promote their product on a larger scale over time. Also, sports marketers spend much of their planning on the aspect of promotion. Mihai verifies that the category of promotion serves to prove that the product is desirable through advertising, sales, sponsorship and public relations. If a sports marketer follows these planning steps, his/her work will lead to a successful product with a large margin of profit.
The management of Sports Products Inc. should pursue maximization of shareholders’ wealth as its paramount goal. As far as we know, the stockholders are the owners of the firm and the ones bearing the most risk in running it. In line with this, the board of directors and/or the management is
Prior to attending the Business Internship course, my knowledge and understanding on successful business leaders was very limited. Although I had heard of countless success stories in business, I had never actually understood what it took to achieve such measures of success. However, it wasn’t until we had the privilege of hearing from four different business magnates in weeks 6 -9. Each of the business leaders gave an hour’s seminar and which was aimed at providing insights into their personal lives, working experiences and the core essence of 21st century business leadership.