ITM Assignment
Environmental Analysis
TWG TEA
By
Li Haozhen (CT0171418)
1 Aug 2014
This report is prepared for the TWG tea company and its operations in Singapore. The purpose of this report is to perform an environmental analysis on TWG. The structure of this report including the description of following details: First of all, the report is going to give the background information of the TWG tea company, and its operation country, Singapore. Secondly, for analyzing the external environment of TWG, PESTLE analysis and Porter’s 5 forces will be shown in the report. And then, this report will follow by the strategic recommendations, after that, this report will end with the conclusion.
The key products of TWG tea company is offering
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Exchange rate is higher than the neighbor country US $1.00 = SG $ 1.5, which means easier attract skillful overseas workers
Social-culture
Singaporeans work time is short, normally end at in the afternoon
75% of population is Chinese
There are 4 main races mix in Singapore, also have 4 main languages in Singapore. Official language is English
Social influenced by the Asian country, already have the tea-drinking culture
Online network is becoming normal
Technology
Internet usage is high, Singapore ranked 20th in Internet connection speed. 2nd highest Internet penetration. (Akamai Technologies,n.d)
Smart phone and private laptop usage is high
Transportation in Singapore is very advanced and convenient
Wi-Fi coverage is high, easily to link the Internet
Credit card usage is high
Singapore government is developing the e-services
Legal
Singapore is a sovereign republic, with a legal system based on the English common law.(government of Singapore, 2014)
Singapore’s legal is strict, the crime rate is low, and government corruption is low.
Singapore highly regarded for foreign workers, immigration laws are liberal for talent workforces.
The legal for business production is
Suppose the marginal product of labor is 10 and the marginal product of capital is 8. If the wage rate is $5 and the price of capital is $2, then in order to minimize costs the firm should use
We have become so diverse due to our ability to adapt to our surrounding environment. Our physical characteristics have gone from a singular region with fewer variables, to regions across the world where we were forced to adapt in order to survive. When the tribes commenced dispersion to different parts of the world, our biology shifted to suit the varying degrees of need for absorption of sunlight. While this is not the only cause of diversity, it played a major role in how we gather and process food, the climate of the location, and how our bodies change from differing jobs and activities that must be accomplished. We eventually developed mutations that would allow us to thrive all over the world.
As I have already mentioned, Singapore has four official languages: English, Tamil, Mandarin and Malay. It was so historically formed that the official language of Singapore is Malay and the national anthem is also written in Malay language. English is the administration language of Singapore and it is mainly British English, but also contain some American English influences. English remains the first language medium in schools and colleges of the country, and is also the most widespread language in the literature. All signs and official publications are written in English, but there are also versions translated into other official languages. But the population doesn’t speak English, but so-called Singlish with Creole characteristics, Chinese dialects, and Indian and Malay languages.
2015 marks the 50th anniversary of Singaporean independence in 1965. Then, Singapore was just another colony to break away from the dying embers of the British Empire, many of its people destitute and impoverished. Today, in only half a century, Singapore has become one of safest nations in the world, an Asian Tiger with a booming economy. This is due to the hard work and genius of the nation’s father and first Prime Minister, Lee Kuan Yew. Under his reforms, the economy flourished and the people were content. Although Lee’s government refused to relinquish control and were often aggressive, their smart legislation and benevolent rule was responsible for the growth of the nation. The key to Singapore’s development lay in the combination of
Singapore is a self-governing city-state located in Southeast Asia. It is one of the smallest
Usage Patterns: The possibility of PCs and internet usage becoming so affordable and widespread that there is no
Arguably, nation states are playing a less prominent role in addressing major sustainability challenges than before. To effectively address these challenges, do we need much stronger leadership from nation states, or is effective leadership more likely to originate from elsewhere?
They provide a wide range of exquisite tea and all day dining TWG Tea experience to their consumers. The luxury tea and European concept are catered to all professionals around the world. TWG Tea has retail outlets and tea boutiques spanning from Asia-Pacific to the Middle East, mainly in countries such as Singapore, Japan, Hong Kong, Malaysia, Thailand, United Arab Emirates, United Kingdom, and the United States of America. TWG Tea’s sheer passion for tea has earned them an international recognition through their exclusive blends, tea patisseries and other tea infused specialties. They offer more than 800 different single estate fine harvest teas in every season and continue to surprise us with new varieties and creations of tea in collaboration with some of the world’s most renowned estates.
c) Socio-cultural and socio-economic factors: In spite of its rich Asian culture Singapore is one of the most westernized countries in the Asia Pacific region. Being a small country
The Annual Nielson Media Index report states that on a weekly basis, about 85 percent of Singapore viewers tune
Our aim was to perform a holistic assessment including technical, economic and environmental aspects, in order to assess the overall sustainability of SBT plant. The methodology for environmental assessment used here is Life Cycle Assessment (LCA). LCA is a useful tool for investigating environmental impacts associated with a product, service or process from cradle-to-grave perspective. It is becoming increasingly popular amongst researchers in wastewater treatment field nowadays because of its holistic approach. It has been proved as a useful tool for computation of environmental impacts of a given wastewater treatment technology (Hospido et al., 2004; Gallego et al., 2008; Li et al., 2013). Table 1 shows review of studies on CSF technology and table 2 shows literature review on application of LCA to natural wastewater treatment technologies. Only Worli SBT is monitored and studied in detail i.e. in-depth evaluation for physicochemical parameters, microbial parameters, socio economic aspects and LCA was carried out.
The Republic of Singapore is governed by a parliamentary republic with The Constitution of Singapore as their supreme law. They have a nominated president as head of state, an appointed prime minister as head of government, and appointed cabinet positions which are responsible for government policies. (Factbook) Their power structure is highly centralized, featuring a top-down appointment style; rather than electing most offices. When the President gets elected by the people, the President appoints a Prime Minister, who then appoints the cabinet. The Prime Minister is the leader of the Parliament, which acts as the country’s legislature.
Singapore is a very interesting place. For quite a while people did not even know what to call it, a city, a country or just a territory. It is currently called an island city state. It is located off of the coast of Malaysia and Singapore is a very large center of global finance. Its currency is the Singapore dollar, its GDP is 55,182 United States dollar. And, its official languages are English, Tamil, Malay and standard Mandarin. A third of their religion is Buddhist and 18.8 percent is Christian. Singapore governs itself on a Westminster parliamentary system and their current president is Tony Teng Keng Yam. (Britannica 1-2; YourSingapore 1-5)
The republic of Singapore is a small island that gained independence from the British in 1959 when the British granted the island autonomy on internal affairs. The future looked bleak for Singapore as it faced many global and internal economic challenges.
In Singapore, relations with countries like Malaysia and Indonesia are very important due to geographical reasons. Singapore must never take its right to exist and security for granted due to the fact that we are one of the safest counties in the world. Being a small nation of the international community, Singapore must be able to rely on access to other country markets to have fair trade practices. Ever since Singapore attained its independence, being a good neighbor and having economic and social relations has been its goal with all counties.