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Introduction Of Amp Limited : A Financial Service Corporation

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Introduction of AMP Limited AMP Limited is a financial service corporation in the life insurance industry. The company provides financial planning and advice, banking, life insurance, managed funds, superannuation, property, listed assets and infrastructure. It is one of the largest retail and corporate pension provider. There are three main business units: AMP Financial service, AMP Capital and AMP SMSF. Primarily, it operates in Australia and New Zealand, with AMP Capital has a growing international presence with offices in Bahrain, China, Hong Kong, India, Japan, Luxembourg, Singapore, the United Kingdom and the United States. It serves with a variety of customer base from Australia and New Zealand to overseas countries: Asia, Europe, Middle East and North America (AMP 2014 a). Established over 160 years, it has gained a market capital of $16.1 billion with beta of 1.66 and a price/book ratio of 1.97 (Morning Star 2014). AMP Limited has reported a net profit of A$382 million for the half year to 30 June 2014, down 3 per cent on A$393 million reported for 1H 13 (AMP 2014 d). Currently, AMP Limited has undergone a Joint Venture between AMP Capital and China Life Insurance Company- the largest insurance and pension management group in China (Hui 2013). With 588 million RMB (approximate $125 million registered capital (15 % stake owned by AMP Capital), JV Company has raised $2.2 billion in January 2014 by its first product (AMP Capital 2014). Also, it has improved its

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