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Managing Operations

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1) Introduction This is an introduction to the case study of Somerset Furniture. The main talk of the event would be about global supply chain and its impact towards Somerset furniture. In this case study we reverse the history, background, and anatomy of Somerset Furniture. From the introduction of the company we learn about the journey needed in developing and manufacturing the product lines. The journey of Somerset Furniture will dictate on why the company started to outsource and also learn about the time frame involving in planning, processing, developing, shipment and manufacturing of the product lines. In the next phase we learn of the constraints of problematic issues faced by Somerset Furniture. One of the major …show more content…

The breaking point started in the mid 1990’s where Somerset Company was faced a few major overwhelming issues such increasing foreign competitions, high labor rates, and diminishing profits as time proceeded into the new dawn of the furniture business. Somerset Furniture then took the initiative of outsourcing several of its furniture product lines to manufactures in China and at the same time reducing the size of its domestic manufacturing facility and labor force. It was initially successful because the measure taken was able to reduce costs and increased profits. Then by year 2000, Somerset Furniture decided to close down all of its local manufacturing facilities in the United States and completely outsource all its product line to China where by a global supply chain was setup by Somerset Furniture that arranges for shipments of wood from United States and South America to manufacturing plants in China where the product lines where produced by hand of Chinese laborers. The pro’s involved with the China handling the product lines offered by Somerset Furniture were firstly the labor incurred during the process of making the furniture. In the United States, labor cost ranging from the rate of $9 to $20 per hour and but in China the average labor rate for furniture manufacturers are $2 per day. Now that is a very large gap to fill in. Secondly, the China manufactures were very good at copying the Somerset ornate furniture designs by hand

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