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Marketing Analysis : Saffron Pig Paella

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Saffron Pig paella is a catering company that not only serves delicious, authentic Spanish cuisine, but also creates a really fun show for those who are observing. We Our vision is to provide parties with a delicious, fun, and healthy food source at a low price. At Saffron Pig, we strive for three things: speed, quality, and customer service. We work hard to create a quality dish for you and your guests at a fun, fast-paced speed you’ll love all with a genuine love for food and fun! We are using an LLC structure for our business. With an LLC, we are better protected from personal liability than a corporation or partnership. Additionally, we are not subject to double taxation as an LLC because it is a pass-through entity. We are not able to sell stock with an LLC, but that is perfectly fine because we have a low-cost startup and it is easy for us to quickly expand with the small amount of resources and people we have.

Our product is paella catering, which is in the food and beverage industry. This industry is one of the largest in the United States but there is so much diversity in it that it is easy to get your product in and still be successful. This product category, paella catering, is definitely in the introduction phase of it’s product life cycle, because there are almost no other catering companies that serve paella since it is very new to the United States. Our market environment is actually perfect for us as we are an emerging company. Our economic

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