Mcdonalds : A Worldwide Organization Essay

Looking at the future, McDonalds recognizes the fact that they need a reset in the business. While McDonald’s has had its share of criticisms, their board has also shown that it is willing to respond to shareholder and customer concerns. In its most recent

McDonalds is a corporation that has great success because of good strategy and planning. In the next five years, McDonalds needs to keep up with the changes of the consumer and social

McDonald’s had been losing revenue to some of its competitors, namely Wendy’s and Burger King; but in October, these figures grew by .9% when the market shares reached $27.4 billion in total revenues. McDonald’s earned nearly $25 billion more than its closest competitors. At a recent investors’ meeting, McDonald’s stated that it is returning $30 billion to its shareholders through dividends and shared buybacks(Reeves, 2015).

4. McDonald’s had over 21.6 billion dollars in revenue last year. Burger King had only about 10% of that with the sales totaling 2.06 billion dollars last year.

McDonald’s is one of the world’s largest chains in the fast food industry. Their strong brand value helps them maintain their leadership position in important markets. The fast food industry is increasingly competitive and could erode McDonald’s market share and reduce profitability.

McDonald's has had a global impact on the food industry. McDonald's developed a revolutionary idea known today as fast-food. This impact began in 1930 when Maurice and Richard McDonald left New Hampshire seeking to make a fortune in Hollywood, started up a drive-in restaurant in San Bernardino. Unlike so many other food-service operations at the time, McDonald's came up with new ideas that turned the usual slow paced dinner into a finely tuned engine.

As the fast food sector becomes more competitive and the minimum wage employees fight for higher wages McDonalds needs to be as efficient as possible. Technology has come a long way and is beginning to be implemented in the fast food industry. Panera Bread has already begun using automated kiosks, online, and app ordering systems to reduce the food wait time. I think McDonalds should implement the same process to keep up with their competitors, reduce labor costs, and increase efficiency.

McDonald's is an American hamburger and fast food restaurant chain. It is one of the largest restaurant chains in the world serving about 69 million customers in over 100 countries. As of close of 2016, McDonald’s had 36700 outlets employing 420,000 employees working full time and further 1.9 Million total workers around the world. The company primarily sells, cheeseburgers, hamburgers, French fries, chicken products, soft drinks, breakfast items, milkshakes, wraps, and desserts. The company has improved its menu to also include salads, fish, smoothies, and fruits. McDonalds is operated by either the corporation itself, an affiliate or a franchisee. McDonald’s corporation revenues come from sales in company-operated restaurants, rents, royalties and fees paid by the franchisees. The

The McDonald’s Corporation is the world 's leading fast food service retailer. In 1948, This infamous fast food company initially began as a small hamburger stand in Des Plaines, Illinois. This restaurant which would soon become a market leading force. It was founded by two brothers, Dick and Mac Donald. McDonald’s currently has over 30,000 restaurants in over 100 countries. McDonalds serves nearly 47 million customers daily. It is one of the worlds most well-known brands and is a significant leader in the highly globally competitive food industry. McDonald’s has numerous social and economic influences across the world. Thus, McDonald’s has become an inherent aspect of various cultures world wide. Its menu consists of a very diverse food group. This includes foods such as; Hamburgers, Apple Pies, Sausage Biscuits, etc. McDonalds also implements locally adapted food menus. As there are McDonalds over 119 countries, the diverse cultures’ taste buds are different from European or US consumers. Although the menu may attract an array of customers, McDonald’s consistently makes minimal changes that will maximize results. As a result of many changes in the habits of many individuals world wide, competition and other factors such as the economy and profit loss, McDonalds attempts to continue new innovations and services. These attempts are in hope of maintaining old customers, attracting new customers and ultimately increasing revenue and profit. Over the past 60 years,

McDonalds is a fast food service restaurant with over thirty five thousand restaurants in over one hundred countries. The company is estimated to have over four million employees as well as service

As of 2014, McDonald’s has over 30,000 restaurants globally and they employ over 1 million people. McDonald’s corporate office and global headquarters is located in Oak Brook, Illinois. The company has taken the title of the world’s largest fast food chain and has the profits that show it. In 2012 alone the fast food industry had total revenue of 190.1 billion dollars. In the same year McDonald’s had total revenue of 35,600 million, which is over twice as much as the second most profitable company, subway, which had total revenue of 12,100 million. The reason the company make so much more profit than other chains lies in their business model and the company’s involvement in real estate. In order to understand the company’s involvement in real estate, one must go back to the company’s beginnings. In 1956 Ray Kroc was having a hard time making his franchised restaurants profitable, he was not able to acquire the funds to pay both the building of the restaurant and to pay for the land the restaurants would be built on. It was only after Harry J Sonneborn was hired and approached to Kroc with an idea to bring McDonald’s into the real estate business. Soon after, the Franchise Realty Corporation was established. The purpose was not only to buy and sell properties, but also to

Subway is a franchise that has grown tremendously since its modest beginnings in the fast food market. The chain has over “40,000 locations, compared with McDonald 's 35,000. And while McDonald 's is struggling with lagging sales, Subway is plotting an ambitious expansion to

Since McDonald’s is the most well know fast food chain in the world with a market cap of 69.35 billion, brand recognition is their biggest strength. The secret of McDonald’s success is its willingness to innovate and maintain consistency in the operation of its many outlets. In recent years McDonald’s has introduced Premium Salads, Snack Wraps, fresh Apple Dippers in the United States, and Corn Cups in China. Also, McDonald 's products are priced so low that economic conditions are almost insignificant.

Organizations all around the world select different types of organizational structures that fit their companies needs to help them attain their goals. These structures are significant for a company because they determine how the roles, task allocations, power, and responsibilities are designated, managed and coordinated. McDonald’s is a global corporation that operates under the mechanistic structure. A mechanistic structure is “characterized by its highly centralized authority, formalized procedures and practices, and specialized functions” (Black’s Law Dictionary). In other words, a mechanistic structure treats an organization as if it were a machine. In this paper, I will discuss how McDonald’s restaurants resemble a machine and describe their activities in reference to Frederick Taylor’s principles of scientific management, Max Weber’s hierarchical structure, and Henri Fayol’s administrative principles.

McDonald’s does not blindfolded to see the shortcomings facing by the company, so they ousted the chief executive, Don Thompson, and replaced him with a track record of success across the Atlantic, Steve Easterbrook. (Griswold, A. ,2015 January