Media And Mass Media

Media as a whole has evolved alongside with the growth of technology, that give us new ways to interact with each other with social sites like Facebook, Twitter, etc… It also gives way for individual to get more information to get in touch with our culture. But often times, some of the information were given to us by media can be ignored and interpret it differently than the original meaning, especially the depiction of minorities in media. It is hard to watch any form of media in today's society without seeing some kind of injustice toward minorities or the representation portrayal of that particular minorities in the form of entertainment value without being analytical and invoke some kind of negative reaction toward that kind of representation.

Another example of media bias against African Americans is shown in the types of television shows and movies that they are aired in. When African Americans first stepped on the media scene, it was in shows where they were portrayed as maids, and in other subservient roles. Many times African Americans were aired giving very negative racial marks against white people leading to the belief that African Americans were ignorant, less skilled, and held as many racist views as the white world that was supposed to be changing for the better. The media not only created biases among blacks and whites, but between black and blacks. Most black women in media were those of lighter complexion and white features. They were shown as objects of beauty, while darker skinned women were still the maids, and bitter women. The media either forced a stereotype on an unknowing public on its' definition of black beauty or they advocated

However, the media also plays a major role in promoting some negative effects and stereotypes in our society. A good example of stereotypes is the way African American males are described. The media normally depicts them negatively as violent, cruel, criminals as well as having other antisocial behavior that the causations don’t have. These negative representations of dark guys are promptly obvious and passed on to general society through the news bulletin, films, music features, realty TV and other programming and manifestations of media (Abraham & Appiah, 2006). As a result, the media has created a crooked and damaging perception of black African Americans in the public’s eye thus promoting hatred and racism which all affect the lives of the blacks (Holt, 2013). This

The media in our lives has the strongest impact on our everyday conversations, actions, judgments and perception on society as a whole. Without our modern day technology the world would result to judgments based on their own personal beliefs, not being so easily persuaded by others. The contemporary media portrays Black and Hispanic Americans in numerous positive ways, but more so in a negative light. The stereotypes that these minorities have been given not only affect the community as a whole, but the personal lives of each individual. Although the media can be used for good, the captivating movies, news stories, and documentaries seem to have a negative outcome. The medias focus on Black and Hispanic Americans has not always been bad, but the stereotypes that have developed over the decades shed a negative light on these two racial and ethnic groups.

The media sets the tone for the morals, values, and images of our culture. Many people in this country, some of whom have never encountered black people, believe that the degrading stereotypes of blacks are based on reality and not fiction. Everything they believe about blacks is determined by what they see on television. After over a century of movie making, these horrible stereotypes continue to plague us today, and until negative images of blacks are extinguished from the media, blacks will be regarded as second-class

“The media's the most powerful entity on earth. They have the power to make the innocent guilty and to make the guilty innocent, and that's power. Because they control the minds of the masses.” said Malcolm X (Kulaszewics Pg 4). The representation of African Americans in media has been a major concern in American culture. One problem we see today in the media is equality. Research has found that African Americans in media have been frequently portrayed in stereotypical occupational roles with negative personality characteristics.

Τhe African-American boy was awoken by the sound of gunshots on his television where a hard-core gangster movie played on his television.The film showed African-American being involved in a shootout. The next year the same young man was involved in a homicide and was arrested and taken away from his family.Media plays a huge part in how people look at African-Americans. TV shows, video games , the radio, movies, commercials, social media,and etc all have a huge influence on people of all ages. If the media is examined closely a lot of negative messages and stereotypes break down African Americans in society. Although black youth may regard the media as a positive influence,it diminishes the images of African Americans by portraying them in a negative light.Therefore the media should fight to get more positive black influence.

With the emergence of advanced technology and social media, the media has become a dominant influential source in American civilization today. One can easily observe how the media has managed to shape the way society thinks, feels, and acts towards certain situations. The media can be a positive resource that not only provides educational and important content to its viewers, but also serves as a useful mechanism to bring people together. However, it is easy for people to obtain wrong interpretations about the world because the media isn't always based on objective reality. The media readily provides continuous streams of racial stereotyping in its content.

Intro: The media sets a bad image for minority groups with they way they show how minority characters act, look and their social classes.Degrading stereotypes are already a problem that people talk about and use to make insults. The media just reinforces these stereotypes by showing their audiences people who are acting in these stereotypes. Making fun of cultures and people that they have been for years like with Hispanics and Hispanic Americans they are super religious

The interviews yielded very different responses on the subjects’ belief on the way which the media represents Black women. AR a 22-year-old African-American woman did feel like the mainstream media does negatively portray Black women; she also believed that the way in which the media portrays and depicts Black women ends up affecting the way that others in society (especially others who do not have contact with the African-American community) perceive Black women. However, for NK a 27-year-old man who identifies as Black or biracial the story was different: NK did not believe that most people put much value in the way that people are represented in mainstream media. NK claims that the media stereotypes all racial and ethnic

The world today has become quite a diverse place. People of any color, race, or ethnicity, can go to the same school, restaurant, bathroom, and even date one another. The world is constantly changing and learning from its diverse inhabitants, so why hasn’t¬¬¬¬ the media been up to speed with the rest of the world? Race has increasingly become this social concept that the media has embraced and ran with. Inspiring millions, the media constantly transforms assumptions about particular groups of people into “realities.” (Media Stereotyping) The Media often inadequately represents minorities in television shows or movies, which most of the time are demeaning to that particular race or ethnicity. This inferiority put on the shoulders of colored

As we know the media plays a large role in society, it has a tremendous impact on our cultures, businesses, and relationships. The media is not responsible for telling you what to think, but what to think about. The media cannot independently dictate what specific type of views a person should have, but the media can influence our opinions in a major way. People tend to believe that we derived our attitudes, beliefs, and opinions from social structures including: religious entities, schools, family, and culture. However, mass media creates meaning and continuously shapes the way society views particular topics, ideas, and people. The way ethnic groups are portrayed, marketed and viewed through the lens of the media, serves as a how-to guide for particular audiences to treat them. Specifically, African American males who are portrayed in the media receive a negative connotation. From the media’s perspective black males are portrayed as a stereotypical prototype which translates over into real life. The problem with this is, people tend to attribute the media’s representation of African American males and characterize them base off of generalized assumptions. This topic is important because minority groups are the only ones traumatically affected indirectly and directly by the blatant misrepresentation and lack thereof positive representation of minority groups particularly, African American men.

For example, when Black males are plastered on the news, the media displays a mugshot of him and dig up his past to portray him as a criminal, whereas if the same act was done by a White man the media would show pictures of him with his family and describe him as a good wholesome person. “Based on the findings from the study in the U.S., long-term exposure to local television news, wherein African-Americans are depicted frequently and stereotypically as criminals, predicted increased negative implicit attitudes toward African-Americans,” (Arnett 1). This image of the Black man on the media translates to how society views them. Generally speaking, when blacks are present in the media, it’s typically about the negative aspects of their life. In an article written by Autumn A. Arnett, she states, “Overall, ‘53 percent of the stories involving Black athletes had a negative tone, while only 27 percent of stories about White athletes were negative.’”(Arnett 1). This statistic goes to show that the media portrays more Blacks in the negative spotlight than they do Whites which ultimately affects how society views

Today is the world of technologies which keeps on introducing us with new innovations and advancements and one of these technologies which influenced our lives is mass media. Mass media is a means of communication that reach number of people in a short time. Mass media includes television, newspaper, magazine, radio and Internet (Nariman,2011) . It is a large pool of information from where every type of information can be extracted and is widening more and more. Mass media influences the society especially the younger generation and shape their opinions and decisions. The study of the impacts of mass media requires a great understanding.

Mass media is a media intended for a large audience. It may take the form of broadcast media, as in the case of television and radio, or print media, like newspapers and magazines. Internet media can also attain mass media status, and many media outlets maintain a web presence to take advantage of the ready availability of Internet in many regions of the world. Some people also refer to it as the “mainstream media,” referencing the fact that it tends to stick to prominent stories which will be of interest to a general audience, sometimes ignoring controversial breaking news. Many people around the world rely on this form of media for news and entertainment, and globally, it is a huge industry.