New Media And The Information Age

The power of media has evolved so much over the last century and the technologies are getting more and more advanced. Long time ago, there were paper-based media such as books, magazines, newspapers, flyers and pamphlets. Then radios, TVs and motion pictures came to reality bringing media messages in real time to the people. Nowadays, it advances to a higher level, with the help of the internet, the media has expanded itself through the social media. And undoubtedly it has controlled the society indirectly and it is not stopping any time soon. Thus, it has made an impact in the mass society in a way that many people depends on the media for their daily activities, such as checking the phone for missed calls or new e-mails, checking

With the advent of information technology, the ways different aspects of life work and operate have changed a great deal. Media has always had a great influence in molding the culture of a society. There was a point of time when television and radio were invented and when computer was invented and there was little connection between the two. Time then travelled fast then through the age of cassettes, records, VCDs, DVDs, flash drive and then the internet. Media also started to go satellite on a massive scale and there came a point of time when media and digital communication systems became closely integrated with one another, opening the dimensions to digital media.

Throughout America’s infantile years, the media solely consisted of the printing press, but as a result of industrialization, commercialization, and professionalization, it now extends into the world of technology, reaching far more Americans than ever before. Media can be defined as collective outlets for mass communication. In today’s society, massive amounts of media are consumed in a plethora of forms: newspapers, magazines, television, Internet, and social media. The 2007 U.S. Census Bureau 's Statistical Abstract of the United States reports that adults and teens spend nearly five months out the year watching television, surfing the Internet, reading daily newspapers and listening to music (cited in ABC News, 2006). In correspondence

Today is definitely considered the age of information (also known as the information age). Communication is widespread and with the rapid and constant advances in technology, people are communication more

Sherry Turkle made an interesting point in her article called No Need to Call. That point was with new technology we have developed new ways to socialize with our friends, and family. I believe that with this new technology there has arrived new ways to advertise products, places, shows, movies, even people as well. We all have seen ads on websites we visit. Some ads are on the sides of websites, some are even in the middle of them.

Technology is everywhere and is evolving permanently. Since the beginning, it has been changing the way people work, travel, communicate, socialize, and shop. Consequently, people’s shopping practices have changed as well, which has led companies to modify the way they advertise their goods and services. In “How to Market to Men in 2010” Terry O’ Reilly (n.d.) states that advertising had a huge innovation in 1915 when the first ad for men was printed by the company Cadillac. Marketers found a new technique to advertise merchandise, which led on to associate the product to the desires of the people. A couple of decades ago, the more common means for advertising products were through television, radio, and print media including newspapers, magazines, and flyers. Nowadays companies are opting out of traditional advertising and instead they are using the internet and the social networks to promote their commodities.

Music and motion pictures, two of the most popular forms of entertainment today, can easily be traced back hundreds of years ago. Yet a relatively newer form of entertainment (and information) has impacted those long-established industries in as little as a few years: the internet.

In this day and age it's hard to find someone who is not on their phone or computer all the time. As technology has advanced, so has its accessibility. More people have it at younger ages. While it has helped improve lives around the world, there are some down sides. Technology is creating a generation of young people who can not problem solve and have a shortening attention span.

Introduction In the recent past, we cannot deny that the media industry has experienced monumental growth both in terms of revenues and global expansion. Like other businesses, such as banking and manufacturing, the media business has enjoyed globalized operations to expand and grow, becoming one of the biggest conglomerates in the world. World media has proactively employed information technology and advancement

Mass media has experienced many major developments over the past hundred years. As the manner in which media is communicated to the world evolves a definite shift to American culture has occurred in the process. Mass media has undergone numerous changes in the way it is distributed to the general public, going from newspapers, to radio, to television, and now to the World Wide Web. American culture is so ingrained in technology, that distributing mass media in this format seems like a natural step in the evolutionary process of distribution.

In today’s confusing technological society, there is an entirely new ecosystem that has been emerging, and very recently has become a massive influence in the multitudes of ways that we consume media. Electronics are nigh inescapable in our day-to-day lives, from televisions to personal computers to smartphones, radio, and even beyond. Technology has in recent years become one of the most widespread ways that we get the media we want. Because of this, it can be fairly confusing and time-consuming to navigate this new technological ecosystem. Ironically, the pervasiveness of mainstream media can make it difficult to decipher and receive the news that we want to see.

The television and film industries have always had a fascinating relationship. Television was first seen as a threat to the film industry. Eventually, though, the television industry became a medium with multiple goals while the film industry established itself as an almost exclusive form of entertainment. These two separate yet connected industries have experience both fragmentation and convergence issues throughout their lifetimes. The interesting thing about these two industries is, they have in the past and continue to use each other in different manners that both display fragmentation and convergence together and in their respected industry. A form of convergence for the film industry is when a movie is played on television. Here is content being distributed over a completely different technological medium. When television shows a movie commercial, this is an example of fragmentation as the television is giving audience different kinds of commercial that appeal to a wider audience and is not catered to specific audience but implemented as a popular choice, rather than a specific type of commercial such as a car commercial or a beer commercial. Unlike the music industry, the response to the internet from both industry has been quite different.

There is perhaps nothing more satisfying than lazing on the couch, munching on one’s favorite snack, and binging one’s life away with entertaining, but mind-numbing television shows and movies. Today, it is quite evident that schooling plays a major role in influencing and shaping the population, but it may in fact be mass media that plays the largest role. To a certain extent, how we choose to perceive the world is entirely in our hands. However, most of the time this is not the case; there are times where we have no control over what we perceive because it is so dependent on our environment and the influences that surrounds us, especially mass media. Samuels once said “The danger of new media is not so much whether the content is corrupting or enlightening; the problem is that it eats away all of our fundamental oppositions between truth and reality, technology and nature, self and other, and memory and perception” (citation here). I truly believe that there are quite a number of prominent films that consistently blur the lines between the dichotomies that Samuel mentions in Inception is deception. One such film is the classic horror film The Shining, directed by Stanley Kubrick. At first glance, this movie may appear to be the typical horror movie; but looks can be deceiving, as the film is filled to the brim with sophisticated concepts and ideas about subjects like identity and society. This film actively attempts to obscure the distinction of self and other, and of

The original idea behind the creation of various ‘media means’ was to entertain masses. Radio, TV, cinemas and magazines spend most of their resources targeting on entertaining items and programs. Because of the growing population and developing lifestyle, the demand for more entertainment is increasing. Every year billion of dollars is traded in entertainment industry.

Ever since the emergence of humans, the demand for amusement was prevalent and constantly evolving. From watching gladiators brawl in an arena, to attending operas and plays, to channel surfing, people have continually desired to be entertained. Today, there is another alteration that is changing the way people absorb the content that they want. Streaming, the most productive way to receive internet content, has skyrocketed in our society as the internet has become a “universal medium” (Carr 573). It started with Netflix, and then it was adapted by other platforms. More and more people have gravitated towards their phones and computers as outlets for entertainment and news instead of their televisions, causing traditional media to race to conform to the innovative technology (Carr 576-577) of streaming. For example, there are presidential debates that have been live streamed, and are said to be the most popular stream in internet history. Streaming has become a trend that has yet to lose momentum, and has consistently stayed at the top of the consumer food chain.