Nokia 8 Essay

Technology has become a huge part of everyday life, and people seem to have one great debate and are fighting over which is the best phone, iPhone or Android. The Apple iPhone is a cellular smartphone that was created and is maintained by Apple Inc. Android is another type of smartphone that is accessible to consumers, but the operating system is powered by Google and many different companies produce Android devices. The different operating systems and interfaces have created a long and carried out debate to which was superior. iPhone is the better phone and there are many reasons as to why it is superior to its rival, Android. The iPhone’s sleek and beautiful design has users’ hands fondling the device and never putting it down. The

Nokia will have to manage this change closely in order to make sure that they are working as efficiently as possible. For this, they would need to communicate well, as this will run through all the stages on the workforce. Elop achieved this primarily with the burning platform, but would need to pursue this through the reinvention. Training is very important when dealing with emerging products because they need to be of a high enough standard in order to gain a market share. Therefore, the workforce have to be well trained so that they understand the tasks that they are given. Nokia must also check on how individuals are coping with the change to prevent

From Nokia’s vision and mission statement it can be inferred that Nokia wants to be known for its credibility and to be a market leader again as it was before the year 2007 (Kess, 2014). Nokia understands that the company has to use innovation to offer products that are not yet

EV: Generally, the threat of substitutes is low in the smartphone industry as there are not definite products that can readily substitute the smartphone. Consumers rely heavily on Smartphone and would not be able to find a close substitute that has all the function of a mobile phone. Furthermore, Nokia is a long and established company with many loyal customers. These people may continue to stay faithful to Nokia and are hence less resistant to change. Also, the perceived level of product

Nokia’s aggressive strategy to dominate mobile communication cluster would be the main reason how Nokia could become a world leader in the sector among other reasons. Nokia’s passion for mobile communication industry was great enough to give up more than 40% of its revenue in is pre-owned communication industry to concentrate only in mobile communications. Nokia was also lucky enough to see the possibility of mobile communication early enough to predominate the industry and prevent any competition from

Even if users could ignore the OS, the the hardware features which Nokia was rolling out were quiet late as compared its major competitors Samsung and Apple. Nokia seemed to be lagging in the race. Where Samsung from nowhere entered the race and focused on innovation as its core competence to gain the market share, Nokia was very late to realize this fact. Samsung did everything right to focus only on product innovation and started competing with Apple in all product lines from smartphones to tablets, but Nokia failed to develop a focused device

The product is the centre of the marketing mix and the other three P 's are based around it. Consumers purchase goods and services for a variety of individual reasons and a company must be aware of all of these when selling a product (that is why they conduct market research). Nokia does exactly the same and comes up with innovative phones almost every six months. The new phones that Nokia launches have some new feature or price difference, thus appealing to the consumer. Sometimes, Nokia launches special and limited editions of its mobile phones, on special occasions such as the Olympics. In short they offer phones of great variety with various designs and high quality.

We have endless choices to choose from when it comes to purchasing a smart phone. Some base their decision on cost while others want the top of the line. Thanks to Apple and the creative mastermind Steve Jobs, the iphone is competitively priced and delivers amazing features and quality. With many different models to choose from, you are sure to find one that will suit your needs and exceed your expectations. “Almost every new Apple product is thinner, faster, and lighter than its predecessor (Jason Snell, Iphone5 Takes Next Step In Smartphone Evolution, Macworld. December 2012, Vol. 29 Issue 12 pg 28-32).” Over the years I have had many different smart phones but the iphone is

CustomersThey may be the loyal Nokia customers/that of competitor’s. Any Customer will look at the features that the phone

The high-end Smartphone market segment has developed tremendously in the recent years. The beginning of this growth was marked by Apple introduction of its first iPhone, which has managed to change the whole industry . Since then technological companies like Samsung, LG, HTC and Nokia have strived to get a valuable market share, offering a superior value to its customers,

Smart phones are continuing to grow and advance. The Android and the iPhone are two of the biggest smart phones bought in the world today; however, what attracts someone to the iPhone more than the Android or the Android more than the iPhone? Is it the way the iPhone shines in the sun or the Android's astonishing camera quality? These two smart phones differ and correlate in so many ways.

A solid pane of jet black glass on the display creates that arresting look thus adding more drama to its build. Same is the case with the OnePlus 2. You can select from two versions - the OnePlus 2 16GB and the OnePlus 2 64GB. Strong and exceptionally lightweight, the OnePlus 2 has an eye-catching outer frame, meticulously crafted from resilient alloy of aluminium and magnesium. The stainless steel accents seamlessly create a nice chemistry with the Corning Gorilla Glass treatment done on the display. Coming to the recently launched OnePlus X, it’s now available in three exciting colours - ceramic, champagne and onyx. The elegantly designed handset is made from zirconia ceramic and syncs well with your personality. A pure piece of modern aesthetics, it easily grabs all eyeballs effortlessly.

Another great opportunity for Nokia to get back on the leading positions of the market. While other smartphones could break and crack after first drop, it rarely happens with Nokia phones. Consumers are expecting a high quality, durable and aesthetically appealing products and Nokia could definitely be a good example of all these features. Nokia Smartphones might be less appealing and posh, but they are much more durable and indestructible. People pay huge money for new phones and the aesthetics of the product is not the only factor we look

• Ask yourself what sort of style you like. Do you like the structure and feel of an iPhone, a HTC telephone, or a Samsung Galaxy telephone? Your own inclination for style can likewise influence your decision.

My current phone is a Samsung Galaxy S7, it launched in February of 2016, but it is still one of the best smart phones I have had. It was a significant improvement over the Galaxy S6 and it smoothly transitions from task to task as needed.