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Organizational Structure Of Bajaj

Satisfactory Essays

1/11/2015
[Type the document subtitle] | Aishwarya Dilkusha & Nikhita Saxena

Table of Contents
ABOUT THE COMPANY 3
Board of Directors 4
Bajaj Auto History 4
Organisation Structure of Bajaj Auto 5
Timeline of Achievements 6
AN Introduction to Bajaj Global Automobile Industry 7
GLOBAL OVERSEAS MARKET “OPPORTUNITIES & CHALLENGES” 10
Bajaj Auto Global CAGR Overview 12
Global Competitors of Bajaj 13
Global Two Wheeler Market Driven by Asia 13
International Strategy & Business Approach BAL (BAJAJ Auto Limited) 14

ABOUT THE COMPANY

• Bajaj Auto is world's fourth largest two- and three- wheeler manufacturer. Bajaj brand is well-known across several countries in Latin America, Africa, Middle East, South and South East Asia, …show more content…

• 1948 - Sales in India commence by importing two- and three-wheelers.
• 1959 - Bajaj Auto obtains licence from the Government of India to manufacture two- and three-wheelers.
• 1960 - Bajaj Auto becomes a pub lic limited company. Bhoomi Poojan of Akurdi Plant.
• 1970 - Bajaj Auto rolls out its 100,000th vehicle.
• 1971 - The three-wheeler goods carrier is introduced.
• 1972 - The Bajaj Chetak is introduced.
• 1975 - BAL & Maharashtra Scooters Ltd. joint venture.
• 1976 - The Bajaj Super is introduced.
• 1977 - The Rear Engine Autorickshaw is introduced. Bajaj Auto achieves production and sales of 100,000 vehicles in a single financial year.

• November 29, 1995 - Bajaj Auto is 50. Agreements signed with Kubota of Japan for the development of diesel engines for three-wheelers and with Tokyo R&D for ungeared Scooter and moped development. The Bajaj Super Excel is introduced while Bajaj celebrates its ten millionth vehicle. One million vehicles were produced and sold in this financial year.
• 1997 - The Kawasaki Bajaj Boxer and the RE diesel Autorickshaw are …show more content…

Bajaj XCD 125 DTS-Si is largest selling 125cc motorcycle. Bajaj Discover 135 DTS-i Upgrade Launched. Bajaj Pulsar 220 bags IMOTY award
• 2009 - Bajaj Pulsar 150 & 180 upgrade launched. Bajaj XCD 135 DTS-Si launched
An Introduction to Bajaj Global Automobile Industry

Global automobile industry can be divided into several segments namely two-wheelers (motorcycles, geared and ungeared scooters and mopeds), three wheelers, commercial vehicles (light, medium and heavy), passenger cars, utility vehicles (UVs) and tractors. Segments in the global two wheeler industry comprise of the following: • The global two wheeler industry has witnessed high growth potential in the past five years. It is estimated that the industry growth shall be US $93.7 billion by year 2017. Compounded Annual Growth Rate (CAGR) of 4.9 % in the next five years is expected. Overall, the global scooter market has observed a robust growth during the year 2010-2011 which can be attributed to increased sales of vehicles and advanced

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