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Potential Barriers to Intercultural Communication

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A look at the potential barriers to intercultural communication puts emphasis that people are cultural beings. Culture is described as the ever changing values, social and political relationships, and traditions that are created and shared by a group of people that are bound together by a combination of factors. Culture thus poses the potential to create barriers in communication among people. Four of these barriers include: Ethnocentricism; this is the belief that one’s own culture is superior to all other cultural groups. This barrier manifests itself when one measures the standards of another culture against his or her own (Novinger, 2001). A good example of this barrier is the Nazi Germany under Adolf Hitler which institutionalized the belief that they were better than the Jews thus the hatred manifested at that time.
Stereotyping is the perceptions or beliefs that individuals hold about groups or individuals that are based on the previously formed opinions or attitudes. One of the common stereotypes is that all Asians are smart and know kung fu. Prejudice; based on little or no experience, people may tend to possess a negative attitude towards a cultural group. A good example is the attitude that all mentally ill people are prone to violence. Discrimination; these are the overt actions that individuals may take to exclude or avoid other cultural groups (Novinger, 2001). A common form of discrimination is age discrimination among different age groups.
Various ways have

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