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Raytheon Competitive Advantage

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Background of Raytheon Company Raytheon was founded by a group of engineers in 1922. The company provides advanced and integrated technological products, services, and solutions for both domestic and international customers. Raytheon is the fourth largest aerospace and defense company in the United States with $24 billion in sales and more than 63,000 around the world (Forbes, 2017). Raytheon has been successful growing through its existing and new government contracts, as well as through mergers and acquisitions. (“Raytheon’s 10-K Report”, 2016). Raytheon is organized into four businesses based on customer’s key mission areas: Integrated Defense Systems (IDS), Intelligence, Information and Services (IIS), Raytheon Missile Systems …show more content…

2). Raytheon has several resources strengths, such as strong brand reputation, established customer space, and patents. With more than 95 years operating in the A&D industry, Raytheon has established credibility and reputation in the A&D customer communities, shareholders, and other stakeholders. From corporate social responsibility awards, to best place to work for, to customer awarded recognitions, Raytheon has won many industry-recognizable awards and accolades (“Raytheon Recognized”, 2017). Since with years of business, Raytheon has served the defense and other customers and strengthened the customer relationship over time. This is an important resource in winning and maintaining the government contracts. Additionally, Raytheon has more than 745 patents filed with the United States Patent and Trademark Office (“Raytheon’s Patents”, 2017). These resources are important for Raytheon’s ability to create technologically advanced and cost effective products, services, and solutions for the customer and to satisfy the shareholders’ expectation.

 Capabilities: Schmitz (2012) refers to capabilities as “what the organization can do” to effectively utilize its resources. Some examples of Raytheon’s capabilities are Raytheon’s Six Sigma progress, integrated supply chain management, and a variety of technological capabilities. Raytheon’s Six Sigma is “a disciplined, knowledge-based approach designed to increase

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