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Social Control And Social Influence

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Social control is “the attempt of society to regulate the thinking and behaviour of people” (Macionis, 2004, p. 260). It is further understood as any action that ‘‘defines and responds to deviant behaviour’’ (Black, 1976). It is a term used to describe the methods or ways used to regulate individuals or groups of people behave or act to accept and conform to society through rules, laws and norms (Black, 1976). The concept of social control can be simply understood as perceived pressure that a person feels from their family, peers, education, religion and the law or government to perform or not to perform a behaviour (White, Smith, Terry, Greenslade & McKimmie, 2009). The study of social control or social influence and the impact it has on …show more content…

These theories have been used by certain interactionists, functionalists, Marxists and post-structuralist to understand the way in which social norms and order is defined and maintained (Innes 2003). Medicine as a form of social control was originally introduced by Parsons in 1951. He viewed illness or being sick as a form of ‘deviance’ and the ‘sick role’ as the suitable method of social control (Parsons, 1951). The relationship between medicine and social control is the power that comes from having the power to label or deem certain behaviour, persons and things as acceptable or normal (Conrad & Schneider, 1980). Medical social control suggest that some conditions, behaviours and actions get viewed and understood through a ‘medical gaze’ (Conrad, 1992). Madness, alcoholism, homosexuality, addiction, hyperactivity, sexuality, childbirth and child development (Conrad, 1992) and many more are all behaviours and natural human life stages that are now been viewed and understood through a medical framework. Most of these examples are thought to be conditions and illness that need to be treated (Conrad, 1992). Hyperactivity (Conrad, 1975) and learning difficulties (Carrier, 1983) are some examples of the significant increase of medicalization of childhood behavioural issues. The term ‘medicalization’ was introduced during the 1970 and was defined as a process whereby more and more of everyday life has come under medical dominion, influence and

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