Socio-Cultural Impacts

Decent Essays

Socio-cultural impacts
Before FIFA World Cup 2010 launched in South Africa, the main attraction was mostly on gold and diamonds. The number of crime rate is what people knew about South Africa, and since the high crime, so there are not so many people come to South Africa for travel or investment. Therefore, most of the cultural in South Africa are not familiar by the world. But FIFA World Cup has been the biggest and a very successful promotion for the cultural of South Africa and it also make a big impact to the South Africa society, it lets thousands of visitors come to South Africa for travel, although almost of their purpose is come for FIFA World Cup, but they also have travel some attractions or places. So, FIFA World Cup not only …show more content…

Except the investment of South Africa government, there are many companies was be affect for the undeveloped market of South Africa, because the FIFA 2010 let them see the improvement of security, the precision of their development, all of them let the companies feel invest in South Africa is a good and safety operation. So, there are more and more companies would like to come for investment, and their investment will be a strong motivation to the South Africa economy, it will make more and more employment opportunities, it will let the development be much faster. For example, Nike, a brand of sporting products, has invested million of USD in South Africa for their promotion, like install a large transflective on the largest building in Johannesburg, and found a small football club for the football training. These investments also employ local residents to work, whatever the FIFA 2010 would finish, but the facilities will still run and still offer employment opportunities for the local residents.

Negative impact
Although the FIFA 2010 let South Africa get much profits and have obvious increase on the economy, but there are many negative factors in it. For example South Africa government has invested about 45billions in FIFA 2010, and it has made about 49billions income for South Africa, it looks like the expanses and income can balance, but the 75% of income need to hand over to The International

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