Starbucks : Good Reputation As An Organization

Starbucks was bought out by current CEO Howard Schultz in 1987. Since then, Andrew Harrer (2012) reports the company has grown to operate over “17,244 stores worldwide” (para. 1). Fortune (n.d.) reports in its yearly 100 Best Companies to Work for that Starbucks employs “some 95,000 employees”. From only a handful of stores in 1987 to a billion dollar franchise today, the success of Starbucks is due in great deal to their corporate culture, specifically how employees, or as Starbucks calls them, partners are treated. Joseph Michelli (2007) echoes this sentiment, “A great cup of coffee is only part of the Starbucks success equation” (p. 767).

Let’s imagine the world without labor unions, over the past decade there has been a decline within the union. Only 11 percent of Americans belong to labor unions with another 6 percent belonging to private sectors. The purpose of this paper is to discuss the future of the labor union. There are different factors included in the future of the unions. The structure and actions of unions and their effect on the global marketplace. Over the years it has been very important to shape the union 's future and the affects the union have on companies, management, and employees. “Lastly, we will deliberate the different challenges multi-national companies must prepare for in order to successfully compete in a future global business

One does not have to work hard to find a newspaper article, television story, or politician talking about labor unions in the United States. This country has a strong heritage of labor, with roots going back to the Second Industrial Revolution. Despite the historical significance of organized labor in the United States, however, the contemporary viability of this movement is the subject of an ongoing debate, as union membership among American workers declined seriously in the past half-a-century. The Washington Post (Swanson, 2015) reports that while fifty years ago, around thirty percent of workers joined unions, that number fell to around ten percent in 2015. Before jumping to conclusions about how or why

It is evident that curtailing the power of unions by reducing membership will not give employees more freedoms. It is also too risky to wait and see if right-to-work laws create new jobs opportunities. Throughout history unions have been the driving force in achieving positive changes for employees against companies that to this day are still putting “profits ahead of workers”. Unions battled and won the eight-hour day, child labor laws, overtime pay, pensions, and workplace safety regulations. So when companies cannot be persuaded to provide for their workers, unions become the organized force behind the

Starbucks celebrates 40 years with 17,000 stores in more than 50 countries (Goals & Progress, 2010). Starbucks thrive on their values as a company to improve the lives of people who grow their coffee, neighborhoods where the company does business, and they care for the environment (Goals & Progress, 2010). Starbucks strives to incorporate good business practices and ethics across the globe not only for the enhancement of the company but also for the enhancement of the stakeholders and the communities the company impacts. Starbuck’s mission statement is “to inspire and nurture the human spirit. As said by Howard Schultz, Chairman, President and Chief Executive Officer, in the 2010

starbucks Corp., an international coffee and coffeehouse chain based in Seattle, Washington, has expanded rapidly since its opening in 1971. These outrageous success was due to its well-developed strategy vision which lay out the company's strategic course in developing and strengthening its business. Starbucks is a global corporation that sells authentic coffee in 30 countries, reporting revenues of nearly $5.1 billion in 2006. The main goal of Starbucks is to embrace diversity by applying the highest standards of excellence. Starbucks strives to perfect the relationship with the working class by making the service as fast as possible because they believe that every customer has their own personal rate. One

In the early 19th century Americans fought hard for rights in their respective job industries, which brought about the concept of, and formed, unions: organizations meant to protect workers from unfair working conditions and fight for better pay. Unions fought for their workers with the notion that labor is not just a product to be sold, bought and interchanged, but a service given to the employee that allowed them certain entitlements. The history of Unions in America is one with strong beginnings, to what seems to be volatile future.

Commonly, labor unions are related to large companies and giant organizations; however, most owners of small business organizations find that unions are limited neither to the government sector nor to corporate behemoths such as Boeing, General Motors and UPS. As analyzed by various studies, labor unions remain less powerful than they were in past few decades. However, they remain a significant component of the American business landscape, and most small businesses depend on union employees for their daily activities. In fact, all owners of small businesses organizations who employ workers possess a fundamental familiarity with the significances of the United States labor laws, because they provide protections to union and nonunion

As a worldwide leader in coffee and coffeehouse chains, Starbucks has been faced with both scrutiny and praise for their practices in regards to community engagement and corporate social responsibility. With locations across the globe from the United States to Saudi Arabia to Guatemala, Starbucks has seventy-two locations spread across 26 countries. With such a large footprint, this paper will be address employees and local communities within the United States operations and the suppliers in the Coffee and Farmer Equity (C.A.F.E) Practices program. Starbucks has broadcasted and built a platform upon their ethical sourcing, employee relations, and community engagement with an impressive transparency not often seen by global corporations today.

Several key success factors exist for Starbucks, a leader in the coffee industry. They include

Starbucks advertises two essential mission statements. First and foremost, it strives to “establish [ourselves] as the premier purveyor of the finest coffee in the world while maintaining our uncompromising principles while [we] grow(s).” (Starbucks) Reflective of its mission, Starbucks bases its strategic campaign and communications on six indispensable philosophies; structuring a pleasant work environment in which employees are treated with “respect and dignity,” incorporating diversity in all business aspects, purchasing, roasting and delivering fresh coffee, retaining satisfied customers, giving back to the community and environment, and developing

Starbucks is undoubtedly an international brand. The history of coffee traces back to Ethiopia, Africa, India, Arabia, and Europe, and has been traded abroad since the 11th century. Understanding the demand and widespread market for coffee, Starbucks has triumphantly capitalized both the domestic market, and the varied international markets as well. Possessing about 6,500 retail sites worldwide, Starbucks’ net is spread across thirty countries and has been found as one of the most recognized brands all over the globe in equality to McDonalds and Toyota. This organization’s ability to build an international brand has been unprecedented- particularly since it represents a specialty

Starbucks Coffee Company is a worldwide conglomerate. Their specialty is coffee. In addition to working as global leader of coffee distribution, Starbucks is also trying to be a global leader in responsibility. They want to show and teach the world that positive thinking, conflict resolution, and giving back to the community are things that people and companies should strive to do. Their quest is to inspire people. “Our mission: to inspire and nurture the human spirit – one person, one cup and one neighborhood at a time.” ("Starbucks,” n.d.).

Starbucks Company story began in 1971 with a single store in Seattle 's pike Place Market. Starbucks named after mate in Herman Melville 's Moby Dick and their logo is also by the sea, featuring a twin-tailed siren from Greek mythology. Their mission is to inspire and nature the human spirit - one person, one cup and more neighbourhood. Now Starbucks Corporation is the largest coffee house company in the world, with over 17000 stores in more than fifty countries, which they serve 50 million customers every week. That 's why i choose Starbucks because first i love their coffee and second i was curious to learn, see and examine how can this company can be sustainably with 17000 stores all over the world.

This case assignment discusses the history of Starbuck’s accomplishments as they entered the American coffee culture heritage. In 1983, The chairman and CEO Howard Schultz traveled to Italy and had a dream to carry the Italy coffeehouse ritual back to the United States. Schultz was focused on creating an environment meeting company that makes good coffee but also be a social experiment. Starbucks today opened more than 19,000 stores functioning in 62 countries. Starbucks has numerous rewards that globalization has offered and they have significantly benefited from it, while in the coffee industry. Starbucks has a wide-range in marketing strategies to benefit the customers. During the different obstacles that Starbucks has encountered, they must stay reliable in quality and uphold to adjust to different customer values.