Subliminal Messages Essay example

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Are you sure that you aren’t being subconsciously manipulated into making decisions that you wouldn’t normally make? Are you sure that over the next few days, your purchases of popcorn and Coke will be completely under your conscious control? Are you even sure that I haven’t embedded secret messages into this research paper to manipulate you into giving me an A? If you didn’t consciously perceive “secret messages” but you did perceive them subconsciously, then they would be called subliminal. The word “subliminal” literally means “below the threshold” (Encarta 99). The threshold is the level at which you are aware of stimuli, so if something is below the threshold, or subliminal, you are not consciously aware of it. Therefore, you may be …show more content…

Disney movies have displayed, and have been sued for, embedding subliminal messages. In their movie, The Little Mermaid, they show the male genitalia as a part of the castle. People may think that people were just trying to find perverted things in innocent Disney movies, but apparently it wasn’t innocent enough to keep it on the cover. The newer cover does not display a castle on it. Another subliminal message involving Disney is in the movie Aladdin. Right before he sings the song A Whole New World, Aladdin says, “Take off your clothes” under his breath. My last example of a Disney related incident involving subliminal messages is in the movie The Lion King. When the king lion falls off of the cliff, you can see that the dust around him and the stars in the sky spell out the word “Sex.” There are many subliminal messages in our products today, but one I find most disturbing is the Camel Cigarettes’ advertisement. The Picture on the left shows a man standing proudly with his genitalia erect. The picture on the right shows the camel that is named the “Smooth Character.” If you look at his nose, you will come to realize that it is in fact the male genitalia. (Key xviii) (Key xix) There is proof that shows just how influential these ads were to the marketing of Camel cigarettes. In 1978, there were seven surveys taken by 3,400 smokers between grades seven

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