SUSTAINABLE INCOME FROM
OFFSHORE SUSTAINABLE AGRICULTURE
Here at International Coffee Farms we believe that owning sustainable offshore agriculture for a long-term sustainable income is the…
“Opportunity of the Decade”
For almost 3 years now we have been putting our money where our mouth is…since the summer of 2012 until April 2014 as consultants to a developing coffee farming enterprise in Colombia, and since June of 2014 as Principals in our own specialty coffee farms here in Boquete, Panama.
The notion that investing in agricultural land is a very good way to diversify a risky, highly-correlated and often manipulated portfolio of paper assets in stocks, bonds, mutual funds, ETF’s, etc.
……is no surprise to us!
We have told our
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We also understand that the sustainability we talk about constantly is not only economic. Sure money counts. But so does the environment and, very importantly, the people who are largely responsible for growing and producing the specialty coffee we all desperately need every morning of our lives. These are the people who produce our profits! Providing social sustainability is a critical pillar in any business model that is going to last for generations to provide a legacy income for you and your heirs.
At International Coffee Farms we have set aside a full 20% of our coffee farm profits to ensure the local indigenous Panamanian Indian farmers working for us are cared for properly.
That’s true social sustainability!
Increased salaries, improved living and working conditions, new sanitary and laundry facilities and helping with the kid’s educational needs are but a few of the benefits we provide. This bonus pool exists so that all workers can share in the value created by turning-around poorly run existing commercial coffee farms into professionally run specialty coffee farms. We invest in our people and we believe they will return the favor by caring for our coffee.
Happy farmers = Happy coffee!
Our unique approach to Social Sustainability is a joint responsibility equally shared
When talking about sustainability numerous people associate it with just protecting the environment. Sustainability is far more than going green, but it is a principle that many companies have adopted and have worked persistently to improve over the last several years. Sustainability is defined as the ability to continue a behavior indeterminately, but it also includes improving human life overall. Sustainable development is broken down into three pillars: economic, social, and environmental (Harich & Bangerter, 2014). Economics is the study of how people use resources, which correlates to the goal of sustainable development by using resources to their full potential (Laszlo, C., & Zhexembayeva, N., 2011, p. 60). Economic sustainable development allows companies to give their customers what they want without overusing mutual resources. Social development combines the social world with the physical realm to provide a good quality of life (Benoit, 2010, p. 7). Social sustainability focuses on the well-being of people and their communities. Environmental development, the most recognizable, includes protecting the environment by reducing pollution, recycling, switching of electronic devices when not in use, etc. All three of these pillars make up what is known as sustainable development. In this paper, I researched a company and their involvement in sustainability and how it applies to the
The main objective is to improve the lives of small-scale coffee farmers by increasing the productivity of their farms and quality of beans in a sustainable way. It was launched in 2005 and till date, 4000 farmers worked and have influenced the lives of over 20,000 people. They help farmers learn how to succeed in today’s changing market conditions by empowering them with skills and tools. The Tin Hortons coffee partnership is based on three main pillars-Economic, Social, and Environmental.
Sustainability from a strategic business perspective is the potential for the long-term well-being of the natural environment, including all biological entities, as mutually beneficial interactions among nature and individuals, organizations, and business strategies. (O.C Ferrell, Fraedrich, Ferrell, 2015). Business sustainably is often defined as managing the triple bottom line – a process by which companies manage their financial, social and environmental risks, obligations and opportunities. These three impacts are sometimes referred to as profits, people and planet. (Business sustainability definition from financial times lexicon, no date). This essay will discuss the idea of sustainability being an important element within a businesses and its core strategies and the importance of it within different businesses. Secondly, this study will look at how different stakeholders are affected and influenced by sustainability as this could be seen as a catalyst to improving the environment as a whole and. Then this study will look at how businesses not focusing
Starbucks desire as the leader in the specialty coffee industry is to be acknowledged for its responsibility to coffee farmers and their families to improve their well-being. The corporation’s primary stakeholders are broad organizations such as, coffee trade associations, suppliers, and groups with interest in sustainable coffee production. Including non-profit groups focused on human rights, social justice, and environmental issues. Other stakeholders include governmental agencies such as, U. S. AID (Starbucks Corporation, 2010).
From the New York Times the article: “Coffee’s Economics, Rewritten by Farmers”, illustrates how Kenneth Lander, a lawyer in Monroe, moved with his family to a coffee farm in San Rafael de Abangares, Costa Rica. Mr. Lander was looking for a more balanced life between work and his lifestyle. Mr. Lander started growing his own coffee from 12 acres of land that yielded 6,000 pounds of specialty-grade coffee beans a year. But in 2008, his financials started to dwindle, and he quickly struggled to support his family. Farmers in his similar financial situation usually turned to organizations like Fairtrade International who typically bailed them out, but for Mr. Lander, he sought out innovative ideas. He began to roast his own beans and sell them
Sustainability means that the natural resources endure to ensure that the present and future's needs are met. In better words, "sustainable development is development that meets the needs of the present without compromising the ability of future generations to meet their own needs" (Brundtland Commission). It applies to the beverage industry because the industry needs to use products to make and fill the beverages, and also to reduce waste. The actions to constitute sustainable production and development in the beverage industry are to establish policies such as requiring workers to use sustainable products such as recycling cups and also the Chief Executive Officer could perform a risk analysis to analyze the problems in the industry
Another argument often used against sustainable entrepreneurship is the price increase of products. Opponents claim that customers will choose for a low price instead of for a more expensive, though sustainable and green product or service. And of course this assumption may apply to some products; on the other hand, opponents seem to completely ignore the increasing awareness of new values of the modern educated customer. It is not enough any more for a product or service to just meet traditional business criteria, such as functionality, quality, fashion and price. Nowadays, people who can afford it in the developed world expect at least a basic level of sustainability of the products they buy as well as of their manufacturers. Research shows that almost 75 percent of the customers indicate that there is too little background information about products and services (Lageweg et al., par.5). Providing reliable and clear information about sustainability maywill benefit for the competitiveness of many organizations. I believe tThe market for sustainable products and services will continue to grow and someoon customers will simply refuse to purchase things ifof which the origin is not known as education increases across the world.
It is important to acknowledge that sustainability breeds innovation, which is a critical element of growth. Setting up a sustainable business model also helps reduce the risks associated with operating a business and bolsters efficient use of resources. All these benefits add up to save money and create a sustainable environment with less pollution and wastage.
Nowadays, Monsanto has transformed to agriculture business so as to, as they declared, “find sustainable
Coffee is undisputedly the world’s second most traded commodity after oil, more than fifty nations in the global south produce and export coffee as a primary commodity but tragically farmers have not gained as much as they should have, facing considerable and growing difficulties because of considerable decline in the price of coffee arguably as a result of oversupply of coffee. Coffee production in the developing world varies from diseases, ignorance, weather conditions and other related factors, smallholder’s farmers produce 80% of the world’s coffee but many cannot earn a decent standard of living for themselves and their families at large.
Despite Starbuck’s natural efforts on trying to carry out sustainable business, must work towards improving/ reducing its carbon footprint on the planet. Starbucks, a multi-billion dollar company, containing over 16,850 stores in 40 countries (Lapore), follows the sustainable practices of B-corporations. Starbucks practices and strives to achieve environmental sustainability. Although, Starbuck’s tremendous struggle to increase environmental sustainability, they continue to break the rules that they have put in place through their malpractice of washing dishes and the non eco-friendly cups. Even though their gargantuan efforts towards increasing their practices, it is clear that it needs to improve its sustainability through reducing the energy
In today’s business world, sustainability can make all the difference in the world. According to Tomson (2015), “sustainability has become an economic and strategic imperative with the potential to create opportunities and risks for businesses by creating new customer relationships, and inspiring new products and business models that drive growth. Consequently, companies that are, or aspire to be, leaders in sustainability are often challenged by rising public expectations, increasing technological innovation, continuous quality improvement, effective governance measures, high standards of ethics and integrity, and heightened social and environmental challenges” (p.1).
Sustainability has become a great topic of interest in many arenas. Particularly, leading organizations are recognizing sustainability needs to be an essential aspect of their long term strategies. With this recognition, better business practices are being sought by investors as well as sustainability is becoming a driving force for better efficiencies and innovation. Two organizations, Wal-Mart and Starbucks, have both took on sustainability as long term initiatives to address their customer needs and affect how their suppliers operate.
They are committed to provide their consumers with top-quality coffee that is ethically sourced, and to improve the lives of the people who grow the beans. They do this through
The results of the MVP model reveal that both fertilizer and shade management practices are less likely to be used on larger coffee holdings. With one exception surveyed producers who applied fertilizer had chosen organic versions. However, this result is not unusual as coffee growers in Mexico tend not to use chemical fertilizer due to its perceived high cost (AMECAFE, 2011). While organic fertilizer is considered more cost effective, the use of local materials to create it renders it difficult for producers to increase obtainable amounts above a certain threshold (Valkila, 2009). In the case of producers with smaller coffee holdings, the application of relatively fixed levels of organic fertilizer will have a greater positive impact on soil fertility than what larger producers can obtain with similar applications which could explain why the former have a higher likelihood of adoption.